🧔🏻‍♂️ Full-stack marketing leader with a strong entrepreneurial and builder profile and experience in Growth Marketing and Product Marketing for high-growth B2B SAAS, marketplaces, and AI. In-depth domain knowledge of HR, Recruitment, Legal, Privacy, and Compliance Tech.𝗔𝗣𝗔𝗥𝗧 𝗙𝗥𝗢𝗠 𝗟𝗜𝗡𝗞𝗘𝗗𝗜𝗡-𝗦𝗧𝗬𝗟𝗘 𝗪𝗢𝗥𝗗𝗜𝗡𝗚𝗦? 𝗦𝗼...When I was a child, I imagined I would have a job where I would meet important people in nice places and negotiate multi-million deals. That’s how I became an attorney in Tech. 💼 There, I learned many exciting skills, such as systems thinking, in-depth research and analytical skills, and the ability to present my position and negotiate for the better. However, I soon started asking myself, “Is that all?” or “Can I sell the whole product, price, or features, not just legal stuff?”… Eventually, I ended up asking, “Why do clients want our product at all?” and “How did they find us?”That’s why I switched to the science (or art?) of marketing and sales, which was not just a career move but a passion. 👨🏻‍💻 I love it because it combines a research-based and data-driven approach on the one side and a creative and psychological nature on the other. With no must-have frameworks or one-size-fits-all magic pills. Otherwise, each business would be successful, right?I like selling brands, especially through developing and launching multichannel go-to-market (GTM) strategies, establishing scalable growth models, launching 0-1 products, creating new intents and user experiences, growing people, and winning the competition! I enjoy seeing people and companies who did not even know about your product’s existence yesterday become your clients and faithful fans today. Isn’t it exciting?𝗛𝗢𝗪 𝗖𝗔𝗡 𝗜 𝗛𝗘𝗟𝗣?🏀 With my full-stack marketing experience, I take a helicopter view of marketing and focus on revenue generation. I'm a fan of full-funnel marketing, which allows me to see and impact a lead's path from the very beginning to becoming a client and beyond (which is why you can often see me talking to clients, leads, sales, product, customer support, and others). Please message me if you would like to discuss B2B marketing in Tech, startups, and growth, especially for complex products and/or high-value cheques.| Product Marketing Manager | Demand Generation Manager | Growth Marketing Manager | Marketing Manager |