Serhat Tozar Email & Phone Number

Berlin, De

Berlin, Germany

With our AI-supported Digital Sommelier App approved by Food & Beverage Engineers, we craft delightful culinary experiences.

Berlin, Germany

Berlin, Germany

- Spearheaded the implementation of GA4 / GTM / Google Optimize for comprehensive web data, encompassing the monitoring of web traffic, user acquisition(LTV, Cohort Analysis, Benchmarking), macro/micro conversions, marketing insights. Delivered bi-weekly BI reports and streamlined marketing automation through HubSpot.-Executed UX surveys and workshops for users, stakeholders and agencies across online education portal,, corporate courses, and language app projects. Oversaw cross-functional projects and strategic budget planning for the FP&A team, collaborated with agencies and was driving IT initiatives.- Partnered with the creative team to optimize SEA and Meta Ads on Facebook and Instagram channels, focused on KPIs: ROAS, CPA (decreased %67), and CPC for both B2C and B2B, resulting in a 300% upswing in corporate deals and substantial increase in new student acquisition within the EMEA markets.

Berlin Area, Germany

-Evaluating content, based on client’s (Meta Facebook & Instagram) guidelines and policies.-Reviewing user made reports that flag offensive postings.-Keeping up to date with industry best practice and monitoring content activities.-Ensuring a quality experience for all users according to client’s terms of service.

Berlin Area, Germany

-Was calculating monthly VAT and processing data for Amazon Sellers-Communication with TAX Autorities

Istanbul, Turkey

-Assisted the team as a merchandiser, worked with stakeholders to increase quality of the products on site and worked on information acquisition about the products. -Maximized the visuals and contents in a focus way to be able to give the most information in an efficient manner by using SQL system.-Stakeholders management in the field of E-commerce (www.shopigo.com clients)-Analysing overall team performance and KPIs operation.

Istanbul, Turkey

-Worked on project management for well known brands in line with theirtargets by creating launch events, runway shows and marketing strategies.-Leaded to research team, analyzed brands' needs and consulted.-I was in charge with JTI and Absolut Vodka brands. Had an active role in communication/PR planning, created successful events with satisfying media coverages and managed €100K+ budget.

London, United Kingdom

-Worked on fair stand projects using Autocad, 3D drawing programmes and general construction knowledge.-Created SuperLeggera chair presentation for Earl's Court Design Week.-Production Management

Data Analytics

Master'S Degree, Project Management

-Gained an insight the processes and language of analysing. -Learned about change strategies, improve marketing, strengthen customer.

Ux Design, User Experience Nanodegree

Bachelor'S Degree, Interior Design