Serish Khera Email & Phone Number

Wooburn Green, England, United Kingdom

• Support the Director of Sales & Transformation in the head office with leading innovation and maximising digital routes and user experience into the CALA Homes, Legal & General Homes and HomeAgain websites including.
• Develop strategies and tangible delivery plans for core digital channels, aligned to sales and marketing objectives as well as the wider business objectives related to brand awareness, audience engagement and lead.
• Strategic ownership and development of Salesforce Marketing Cloud, emails, social media, AdWords etc. and improving report-ability of paid digital campaigns
• Strategic ownership and continuous development of the CALA Group websites: CALA Homes, Legal & General Homes and HomeAgain
• Manage the technical integration of Marketing Cloud with third party apps, the CALA websites and Sales Cloud and Service Cloud
• Liaise with chosen agencies with various agencies and internal stakeholders to help create innovative strategies to achieve relevant business objectives

• Support the Director of Group Marketing with leading innovation and maximising digital routes into the CALA Homes, Legal & General Homes and HomeAgain websites including automated database communications, paid social.
• Develop strategies and tangible delivery plans for core digital channels, aligned to sales and marketing objectives as well as the wider business objectives related to brand awareness, audience engagement and lead.
• Strategic ownership of Salesforce Marketing Cloud, emails, social media, AdWords etc. and improving report-ability of paid digital campaigns
• Continuous development of Marketing Cloud and it’s applications
• Manage the technical integration of Marketing Cloud with third party apps, website and Sales Cloud and Service Cloud
• Consult, develop and execute personalised journeys for target audiences via digital channels and Journey Builder

Wooburn Green

• Support the Group Marketing Manager with the implementation of marketing plans and assisting the regions and various Group functions to optimise their digital campaigns to help ensure maximum ROI and engagement are.
• Develop strategies and tangible delivery plans for core digital channels, aligned to sales and marketing objectives as well as the wider business objectives related to brand awareness, audience engagement and lead.
• Strategic ownership of the website, emails, social media, portals, AdWords etc.
• Consult, develop and execute personalisation for target audiences via digital channels
• Research products, services and current strategies to identify new opportunities and improve processes
• Analyse web traffic metrics and suggest solutions to boost web presence

Wooburn Green

• I work within Group Marketing is to oversee 8 regions and ensure all marketing communications are accurate and within brand guidelines. I have progressed quickly through my role and my responsibilities continue to grow.
• Website Management: Updating the website content, imagery and authorising changes from regional marketing managers. A main focus of my role is ensuring the changes made on the website is a true reflection of current.
• Website Development: Working closely with our chosen agency, I am involved in on-going web developments and projects to optimise for a better user experience as well as increasing overall conversions on the website..
• Email Marketing: Using campaign monitor, I help to create and release tracked emails for each of the regions, whilst also testing features such as A/B testing. I also liaise with agencies to create emails for external.
• SMS Marketing
• Social Media Strategy: I have produced and scheduled the social media posts in the past. Using sales and marketing reports I created content to share across the company social pages. I now look at how we can optimise.

Marlow

• Working within the digital team, my job role is continuously expanding, where I have worked in a number of digital areas:
• Website Management, updating multiple website’s SEO, content as well as promoting bespoke offers
• Email Marketing (Exact Target and Salesforce), is a recent skill which I am still developing, but currently I am able to upload and make basic amends to html emails and broadcast to large data lists
• PPC Management, working across multiple accounts on a daily basis, managing budgets, optimising the accounts and bid management
• GDN Management, particularly in the automotive industry managing over 150 campaigns regularly and providing insight across the agency on latest features of the AdWords platforms to help drive campaigns forward
• Google Analytics Reporting

Uxbridge

• This was a temporary full time position where my main duty was to support the Business Support Team EMEA. My role included:
• Compiling data and reports as required
• Producing and preparing sales and marketing documentation
• Dealing with correspondence and emails
• Diary management
• Arranging travel requests, meetings, appointments

Maidenhead

• This was a temporary part time position where my main duty was to monitor social media looking for any potential harming posts for a client. My role included:
• Social Media Crisis Management
• Experience in Radian 6 and Facebook Admin
• Market/PR Research

Slough

• Work alongside management helping staff and customers with general enquiries. In my first year, I was promoted and recognised as a senior staff member. My role includes the following:
• Experience in financial responsibilities in cashing-up the tills and preparing the float for the next day
• Delivering excellent customer service and handling complaints by providing solutions or alternatives
• Shared responsibility with management and supervising/leading staff
• Training new staff and providing support for all staff
• Develop and promote good team work to reflect excellent standards

Pinner

• As an intern within a start-up company I was not limited to certain job roles and completed work for both marketing and sales. My role included the following:
• Experience in using the CRM model to identify current and potential leads
• Proof reading
• Learning about SEO and Google Webmaster
• Copywriting duties
• Market research

Postgraduate Diploma, Digital Marketing, Distinction

Bachelor'S Degree, Business Management, 2.1

Modules include: Marketing, Project Management, Managing Yourself and Others (Organisational Behaviour), Accounting for Business.

Bachelor'S Degree, Sports Science

A-Levels, Business Studies, Chemistry And Biology, (B-D),

10 Gcse'S (A*-C), 10 Gcses Inc Maths, Science And English (A*- C)