At Euromessage, I was responsible for the successful implementation and growth of products, including email, push notifications (both web and mobile), SMS, and marketing automation. I developed a thorough understanding of email marketing and marketing automation and the ways in which our clients could maximize their use for success. My responsibilities included:• Determining positioning, targeting, pricing, and messaging for the Related Marketing Cloud• Establishing value propositions for various industries• Monitoring regulations such as GDPR and KVKK and managing their potential impact on ourproducts• Providing training on email marketing and marketing automation to both in-house teams such assales and account managers and customers, creating practical use cases• Collaborating with other product managers to establish a roadmap for the Related MarketingCloud.

As the head of Semanticum, I am accountable for the company's overall commercial and operational success. I effectively lead a team of 35 individuals, consisting of developers, designers, social media specialists, sales personnel, and data analysts, honing my leadership and management abilities in the process.

As a Digital Marketing Manager at Dogus Group, I was responsible for overseeing the digital marketing efforts of all brands within the group to ensure effective communication and messaging. I have extensive experience managing websites, microsites, mobile apps, and social media campaigns related to corporate reputation, brand value, and internal communications. I rely on data analysis to drive success and lead cross-functional teams to achieve business goals. Furthermore, I am involved in the digital transformation of Doğuş Holding through conducting in-house social media trainings and establishing company and employee policies.Key Achievements• I am proud to have successfully managed the digital efforts of the Darüşşafaka Doğuş basketball team, resulting in nearly sold out domestic tickets for Euroleague matches through digital branding and online media planning.• I was a member of the team, who created a comprehensive strategy document for the social media accounts of Doğuş Grubu.• Additionally, I successfully managed the digital reputation of Ferit Şahenk, the chairman of Dogus Group.

- Managing projects (planning, briefing agencies, coordinating content providers, creating mockups, testing, managing owned and paid marketing efforts to achieve KPIs, SEO) such as websites, microsites, mobile apps and social media campaigns related to corporate reputation, brand value, and internal communication - Developing executive reports for digital marketing campaigns - Creating website analytics reports, road plans and identifying action points to raise monthly traffic.Key Achievements - Managing multi award-winning campaigns including best digital campaign at Stevie IBA 2014: “Our Hearts Beat For Cinema” - https://www.youtube.com/watch?v=irVMqR5NYvs - By optimizing the event detail pages on akbanksanat.com, average session duration is raised by 3 minutes. • With the help of new digital strategy and successful online-offline campaign management, the percentage of acceptable applications to Akbank Düşünce Kulübü is raised by 40 percent. - The website of the exhibition Anish Kapoor In Istanbul became one of the most important reference guides for the followers of the artist from all over the world with its content strategy and awarded by Stevie International Business Awards

- Managing all owned and paid media channels related to Garanti HR, such as employer branding Facebook page (facebook.com/GarantiliKariyer), intranet, and webpages. - Analyzing and optimizing the advertising media plans for online campaigns.Key Achievements:- Spearheaded the redesign process of Garanti Net, the social intranet of Garanti Bank, by collaborating with diverse stakeholders to develop UX design and governance guidelines. - Created kalemetek.com, Turkey’s first and only social intranet portal for women working at Garanti by creating content strategy, developing social tools, and growth hacking activities. - Developed social media strategy for “Garantili Kariyer” Facebook Page which reached 20,000 followers in just one month after launch.

- Managing the team of 4 executives responsible for business development, social media, digital media planning and search engine marketing executives. - Leading the creative concept and technical development of new media advertising products, such as promotional websites, e-mail marketing, rich media, banner advertisements, mobile apps, motion graphics, widgets and social media applications.- Developing innovative concepts and online marketing strategies - Coordinating the internal design, development and production efforts to help our clients achieve their digital marketing and consumer outreach goalsAccountsMicrosoft, Pfizer, Exxon Mobil, British Council, Goodyear, Mey İçki, Hürriyet Oto-Emlak-Kıyasla portalları,Şekerbank,PronetKey Achievements- Identified, mentored and built customer relations team- Recognized with Best B2B Project for Microsoft – Kurumsal Reiki (SQL Server R2 launch) at MIXX Awards 2011 - With the help of digital marketing strategy and effective media planning that I’ve managed Exxon Mobil website traffic ranked no.1 among all other Exxon Mobil websites around the globe.

- Coordination of the renewal process of the corporate web site sekerbank.com.tr in terms of contents, revision, and design with the related departments and the interactive agency. - Managing all Sekerbank web sites and e-marketing activities of Seker Bonus and EKOkredi. - Preparing and checking the booths to be installed at fairs and organizations, selection of the promotional materials, and ensuring their production, - Creation/revision of all printed materials of the Bank such as contract, form, insert in coordination with the agency and the related departments. Key Achievements:- Planning, development and management of sekermola.net, the social intranet portal on Sharepoint, together with the related agency. - Managing the process between related in-house parties for the first online loan application form of Şekerbank

At Tech-Co we were trying to meet our customers’ need with new technologies like access, car plate recognition, smart home systems, wireless network infrastructures etc.- New business development , budgeting and customer relations- Coordinating all 3rd parties and to keep the control of project budget and deadlines