Seth A. Chernick Email & Phone Number

United States

Framingham, Ma

• Drives analytics to achieve and surpass sales goals within 3,000-person salesforce• Leads division-wide data governance; manages interaction between BI, Enterprise Data Management, andAnalytics teams• Spearheading build-out of Hadoop environment to create “Citizen Data Scientists” (Sales Leaders) to utilizeNatural Language Processing tool to answer strategic questions and measure tactical initiatives• Partners with Marketing, Merchandising, and e-Commerce to deliver and measure effectiveness of salesprograms tied to goals and objectives• Supervises implementation of “balanced scorecards” for Account Mgmt./Business Development teams;implemented self-serve BI tools into organization; designed seamless integration of Tableau with Teradataand Tableau with SQL Server• Managed consolidation of 4 disparate order management systems into single Data Mart, standardizingmerchandising and account hierarchies, and aligning financial metrics with reporting standards

Framiongham, Ma

• Developed processes and controls, financial planning, and analyses and reporting to support initial testingand chain-wide rollouts• Partnered with Corporate Accounting to ensure sales and margin were accurately identified and reported• Managed $120M annual capital program across Staples Retail Organization

Framingham, Ma

• Provided comprehensive analytics for North American Retail’s market planning initiatives• Developed strategy and managed multi-team effort of entry into 3 new major markets• Devised and executed defensive strategy to combat competitor’s entry into core Northeast market

Cambridge, Ma

• Delivered enterprise solutions to healthcare clients, leading all aspects of multi-disciplinary project team• Led integrative team in design of business model, branding, and cross-channel issues for new multilanguageglobal web presence for leading international employee benefits firm

Masters Of Management - Mba, Finance And Marketing

Sc.B., Computer Science