I serve as an advisor to U.C. Berkeley's SkyDeck accelerator. To learn more, visit this website: http://skydeck.berkeley.eduCompanies I have advised:DeepScribeAura HealthPingGenomelink / AwakenTritanObviously.AIWildfireVerdicalMSH LabsOwlized

Angel invested in ~10 startups through the Sequoia Scout program.

I led the digital strategy for Sequoia. I PM-ed a full website relaunch that included strategy, design, content, and implementation of a new tech stack. I also served as a PM for an internal platform built for portfolio founders and their teams to collaborate. I spearheaded all the social media efforts for the firm, primarily Twitter, LinkedIn, and FB in that order. I also put in place a number of marketing ops systems including a marketing system of record, a CMS for the website, and various other social tools. Rolled together, this comprehensive strategy has led to a sizable increase in traffic to our digital properties, and thereby fueling our digital brand.Beyond Sequoia-specific digital strategy, I also focused 50% of my time on helping portfolio companies with product, marketing, and social media strategies. The range of consulting duties included website design and infrastructure, SEO, paid advertising, product design, growth marketing tactics (push, email, conversion tracking, etc.), brand positioning execution, and so on.

Interim Head of Growth, leading sales of the Oura Ring through the holiday season. I also project managed the redesign of their e-commerce platform until their full-time PM joined in late 2019.

I led the growth marketing efforts at Strava, focusing on paid and organic user acquisition as part of Strava's Growth team.

I started the Consumer Product Marketing team at Twitter, focusing on driving the adoption of Twitter to everyone, everywhere. In that role, I led go-to-market and life-cycle marketing strategy for our consumer products like Twitter for iPhone, and Android, as well as platform products like Embeddable Timelines and Tweets. I also focused on driving awareness and adoption through performance marketing tactics like SEM, mobile display ads, and app store optimization.

Prior to starting the Consumer Product Marketing team at Twitter, I worked as the Head of Marketing for the Twitter Platform/Partnerships team, focusing much of my time on the product marketing efforts. The Platform (then renamed to Partnerships) team created a set of products and services for individual developers, brands, and web publishers both to distribute content, and communicate with audiences using Twitter's network. I also supported the global ecosystem of developers who used Twitter's platform to build social into their services. I worked directly with the product managers and engineers to bring those tools and services to the web.

I worked on Mozilla Firefox as the director of its global effort to customize and localize all of Mozilla products and websites for worldwide distribution. I interacted with hundreds of volunteers across the world and oversaw a small team who coordinated that effort. At the release of Firefox 4, the browser was localized in over 80 languages and those local versions were being used by over 60% of its user base.

Ashoka supports leading social entrepreneurs across the world both financially and non-financially. As Program Manager, I helped manage the search and selection of Ashoka Fellows in the U.S. and Canadian markets. I also helped manage Ashoka's Accelerator for Social Entrepreneurship, which helps Ashoka Fellows by providing professional services from corporate partners like McKinsey & Co., Hill & Knowlton Inc., and the International Senior Lawyers Project.