Vice President, Integrated Marketing & Media
Current
Apr 2024 - Present
AeroLeads people directory · profile
Seth Freeman Email & Phone Number
Vice President of Integrated Marketing & Media I SVP I CMO I Former Coke, IHG and Universal Brand Leader I Team Builder I Music Lover
at
Bath & Body Works
1 work email found
@bluelinxco.com
LinkedIn matched
✓ Verified Jul 2026
4 data sources
Profile completeness 100%
Current company
Role
Vice President of Integrated Marketing & Media I SVP I CMO I Former Coke, IHG and Universal Brand Leader I Team Builder I Music Lover
Location
Columbus, Ohio Metropolitan Area, United States
Who is Seth Freeman? Overview
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Quick answer
Seth Freeman is listed as Vice President of Integrated Marketing & Media I SVP I CMO I Former Coke, IHG and Universal Brand Leader I Team Builder I Music Lover at Bath & Body Works, based in Columbus, Ohio Metropolitan Area, United States. AeroLeads shows a work email signal at bluelinxco.com and a matched LinkedIn profile for Seth Freeman.
Seth Freeman previously worked as Vice President, Integrated Marketing & Media at Bath & Body Works and SVP Integrated Marketing at Universal Destinations & Experiences. Seth Freeman holds Bachelor Of Business Administration - Bba, Marketing from Howard University.
Company email context
Email format at Bath & Body Works
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{first}.{last}@bluelinxco.com
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AeroLeads found 1 current-domain work email signal for Seth Freeman. Compare company email patterns before reaching out.
Profile bio
About Seth Freeman
Insight led, possibilities driven marketing executive with a passion for growing brands, leading teams, and creating really cool stuff!Strengths:• Team (Core, Cross-functional, and Agency), Talent and Culture Builder• Brand Builder / Idea Integrator / Storyteller • Strategic / Visionary Leadership • Commercially Focused / Growth Driven• Purpose & Passion Oriented Skills:Leading & Developing High Performing Teams | Brand Strategy and Positioning | Product & Process Innovation P&L | Management | Integrated Activity & Campaign Development | Digital & E-Commerce Marketing | Social Media Marketing | Cross Channel Experience Marketing | Partnership Negotiation and Activation | Performance Analytics | Demand Generation, Capture & Conversion | Culture Building
Listed skills include Brand Management, Marketing Strategy, Consumer Products, Integrated Marketing, and 19 others.
Current workplace
Seth Freeman's current company
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10 roles · 14 years
Seth Freeman work experience
A career timeline built from the work history available for this profile.
Svp Integrated Marketing
Leading an amazing team of content creators, media planners / buyers, brand strategists, cross functional teams and agency partners in delivering high impact advertising and consumer experiences for the Universal brand.
Mar 2023 - Mar 2024
Vice President Marketing And Communications
Jan 2022 - Mar 2023
Vice President And Head Of Marketing, Schlotzsky’S
Led integrated strategy and performance for $350 million business with 350+ locations through campaign and marketing calendar development, media strategy/demand generation, CRM and loyalty, restaurant experience, and menu innovation with leadership responsibility for a 30+ member cross-functional team.
2020 - 2021
~1 yr
Chief Marketing Officer
Led integrated strategy and performance for $3.9 billion business with 1,250+ locations through campaign and marketing calendar development, media strategy/demand generation, CRM and loyalty, restaurant experience, and menu innovation with leadership responsibility for three VPs and a 60+ member cross-functional team.
2018 - 2020
~2 yrs
Head Of Brand & Commercial Performance – Holiday Inn Express Americas & Global Holiday Inn
Led an integrated global brand business strategy and performance across Marketing, Guest Experience, and Design.
2017 - 2018
~1 yr
Brand Marketing Director – Holiday Inn Express And Extended Stay Portfolio
Led integrated business strategy, planning and development, content, and media plan development across Holiday Inn Express, Staybridge Suites, and Candlewood Suites for the Americas. Chair of IHG’s Talent Development Committee for the Brands and Marketing Organization. Portfolio expanded from Holiday Inn Express to include Extended Stay and Holiday Inn.
2013 - 2017
~4 yrs
Senior Brand Manager - Gold Peak Tea
P&L ownership and brand stewardship for $900 million brand through development, alignment, and execution of long-range business plans and strategies with emphasis on consumer, commercial, and innovation.
Mar 2012 - Oct 2013
Senior Brand Manager – Multicultural Marketing, Sparkling Beverages
Led brand stewardship and strategy development to build brand love and value with African American (AA) teens and young adults.
Jan 2010 - Mar 2012
Brand Manager – Sparkling Beverages | Associate Brand Manager – Still Beverages
Brand Manager – Sparkling Beverages ( 2007-2009) Associate Brand Manager – Still Beverages (2005-2007)Led brand strategy and IMC development, media planning and advertising, marketing research, product innovation, and licensing partner management for product launches in the emerging ‘lightly flavored’ segment of the bottled water category for Dasani and the emerging RTD Coffee Category.
Jan 2005 - Dec 2009
3 education records
Seth Freeman education
Bachelor Of Business Administration - Bba, Marketing
Howard University
Digital Marketing Strategies: Data, Automation, Ai And Analytics
Northwestern University - Kellogg School Of Management
Master Of Business Administration - Mba, Marketing
Georgia State University - J. Mack Robinson College Of Business
FAQ
Frequently asked questions about Seth Freeman
Quick answers generated from the profile data available on this page.
What company does Seth Freeman work for?
Seth Freeman works for Bath & Body Works.
What is Seth Freeman's role at Bath & Body Works?
Seth Freeman is listed as Vice President of Integrated Marketing & Media I SVP I CMO I Former Coke, IHG and Universal Brand Leader I Team Builder I Music Lover at Bath & Body Works.
What is Seth Freeman's email address?
AeroLeads has found 1 work email signal at @bluelinxco.com for Seth Freeman at Bath & Body Works.
Where is Seth Freeman based?
Seth Freeman is based in Columbus, Ohio Metropolitan Area, United States while working with Bath & Body Works.
What companies has Seth Freeman worked for?
Seth Freeman has worked for Bath & Body Works, Universal Destinations & Experiences, Bluelinx Corporation, Focus Brands Llc, and Buffalo Wild Wings.
How can I contact Seth Freeman?
You can use AeroLeads to view verified contact signals for Seth Freeman at Bath & Body Works, including work email, phone, and LinkedIn data when available.
What schools did Seth Freeman attend?
Seth Freeman holds Bachelor Of Business Administration - Bba, Marketing from Howard University.
What skills is Seth Freeman known for?
Seth Freeman is listed with skills including Brand Management, Marketing Strategy, Consumer Products, Integrated Marketing, Advertising, Marketing, Cross Functional Team Leadership, and Marketing Management.
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