Seth Schmidt Email & Phone Number

Brookfield, Wi, Us

London, Gb

- Manage UX & delivery for Pentair Pool ($1.4 bn BU) multi-tiered sales-based loyalty programs- Launched distributed marketing services program for B2B Pool dealers; lifted sales for 100 pilot customers by an average of 15% in year one- Architected loyalty programs roadmap to evolve from transactional to experiential based engagement- Strategic leader of data analytics and project management teams, successfully guiding digital transformation initiatives

London, Gb

- Strategically align Pentair’s Loyalty Platform with other enterprise functions like Customer Service, Aftermarket, and Warranty departments to create a unified customer experience for B2B partners- Lead enterprise steering committee and product roadmap to deliver regular enhancements and releases to the Loyalty Platform- Manage internal development resources to deliver a best-in-class solution for internal and external customers- Formed an internal Center of Excellence for Pentair’s enterprise-wide Loyalty Platform to maintain and improve the enterprise tech stack

London, Gb

- Lead cross-functional development teams to build and support new Pentair Business Units (BU) loyalty programs leveraging Salesforce Experience Cloud- Successfully migrated Pentair's largest BU ($1bn) loyalty program to the Experience Cloud platform- Implement change management processes with Business Unit marketing teams to learn and support new enterprise tools

London, Gb

- Build, promote and support Pentair product tracking initiative with companion app - over 350 active customers within first 18 months- Implement loyalty rewards program based on product tracking app on the Salesforce.com platform - $4,500+ in rewards accrued in 2019- Support and manage Business Unit migration process from numerous legacy web platforms to consolidate onto enterprise-wide AEM platform- Successfully managed migration project from legacy PRM system into enterprise-wide Salesforce communities; over 1,000 customers migrated with integrations into multiple enterprise systems

London, Gb

- Coordinated with multiple departments to build a PIMS library for hosting brand, legal, and certification information- Launched a targeted automatic e-mail notification system to close the sales loop between dealers and homeowners for replacement product sales - Constructed a mockup navigation for a new field sales app for our water dealers to shorten the sales process for homeowners - Facilitated search engine optimization for our brand websites to boost organic search rankings, leading to more organic web traffic

Milwaukee, Wi, Us

-Maintain a large number of graduate, undergraduate, and certificate program websites for student use-Communicate with professional and academic staff to meet design goals within the provided deadlines-Collaborate with faculty committees to prepare college-wide documents to be viewed for presentations-Train and prepare new student developers on web development methods, including good coding etiquette

London, Gb

-Designed numerous digital and print promotional posters, images, and videos for Pentair’s marketing team-Managed numerous projects simultaneously, from storyboarding all the way to passing off to marketing-Created mockup application navigations for out-of-house development teams-Strengthened Pentair’s brand image through consistent brand design guidelines with promotional items

New York, Ny, Us

- Effectively distributed leads to the sales force using AXA’s customer relationship management program- Prepared prospective client reports for the sales branch to fit the Lead Management Program standards- Relayed client needs to Financial Professionals to increase potential sales within given deadlines

Bachelor’S Degree, Business Administation - Marketing

Minor, Computer Science

General Studies