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Steve Setzer Email & Phone Number

Director, Product Management - Experience Optimization and Go-to-Market Data at Intuit | Marketing Technologies Expert & Strategic Leader with 15+ Years of Experience at Intuit
Location: Houston, Texas, United States 11 work roles 3 schools
1 work email found @intuit.com 6 phones found area 858, 650, and 172 LinkedIn matched
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Work email s****@intuit.com
Direct phone (858) ***-****
LinkedIn Profile matched
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Current company
Role
Director, Product Management - Experience Optimization and Go-to-Market Data at Intuit | Marketing Technologies Expert & Strategic Leader with 15+ Years of Experience
Location
Houston, Texas, United States
Company size

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Quick answer

Steve Setzer is listed as Director, Product Management - Experience Optimization and Go-to-Market Data at Intuit | Marketing Technologies Expert & Strategic Leader with 15+ Years of Experience at Intuit, a company with 5 employees, based in Houston, Texas, United States. AeroLeads shows a work email signal at intuit.com, phone signal with area code 858, 650, 172, and a matched LinkedIn profile for Steve Setzer.

Steve Setzer previously worked as Director, Product Management - Experience Optimization and Go-to-Market Data at Intuit and Group Product Manager, Data and Experimentation at Intuit. Steve Setzer holds Mba from University Of California, San Diego - Rady School Of Management.

Company email context

Email format at Intuit

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{first}_{last}@intuit.com
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AeroLeads found 1 current-domain work email signal for Steve Setzer. Compare company email patterns before reaching out.

Profile bio

About Steve Setzer

As a leader, I pride myself on mentoring Product Managers to success in their own careers. With over 15 years of progressive roles across data and Marketing Technologies including Web Analytics, Content Management Systems, Experimentation, Customer Data Platforms (CDP), and CRM I have accumulated significant technical experience enabling me to both be deeply involved and strategically lead the development of complex solutions for go-to-market teams. This allows me to communicate with stakeholders of all roles and levels in an informed way that inspires confidence and trust.Select Career Accomplishments:• As Director of Product Management at Intuit, I led my team to unlock the power of 250M+ customer profiles and 800+ audiences and several customer journeys which were used throughout the 2021 tax season for TurboTax. These drove experiences across multiple channels including in product, web, and email to increase conversion and retention. • Empowered Facebook’s Global Business Marketing department with data to serve omnichannel marketing activation and analytics needs globally with a custom analytics and orchestration platform with over 600M person profiles by combining Facebook-proprietary technologies and integrating Salesforce, Marketo and Tealium to create real-time marketing experiences with data-driven marketing.• Created a rigorous organization-wide Web Analytics training program for 300+ employees at FTD Commerce, for the purpose of standardizing and improving analytics knowledge and practice.Areas of Expertise: Product Strategy, Strategic Business Acumen, Go-to-Market (GTM) Technology, Data-Powered Marketing, Data Analytics & Experimentation, Vendor Relationship Management, Team Leadership & Management, Mentorship, Team Training.

Listed skills include Web Analytics, Omniture, Analysis, Business Intelligence, and 30 others.

Current workplace

Steve Setzer's current company

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Intuit
Intuit
Director, Product Management - Experience Optimization and Go-to-Market Data at Intuit | Marketing Technologies Expert & Strategic Leader with 15+ Years of Experience
Mountain View
Website
Employees
5
AeroLeads page
11 roles

Steve Setzer work experience

A career timeline built from the work history available for this profile.

Director, Product Management - Experience Optimization And Go-To-Market Data

Current

Mountain View, California, US

- Leading strategic vision and strategy for significant GTM capabilities including data enablement, experimentation, and personalization including ongoing exploration of new technologies to address customer and prospect journeys across Marketing, Sales, and Customer Success.- Closely partnering with engineering across the organization ranging from central.

Aug 2021 - Present

Group Product Manager, Data And Experimentation

Current

Mountain View, California, US

- Served as Product leader for the Data Enablement team of 5 experienced PMs with focus areas including behavioral analytics, data integrations, CDP, and tag management. - Drove the product strategy and execution of data enablement across Intuit with the cornerstones of a streamlined central architecture replacing point-to-point integrations and CDP.

Mar 2019 - Present

Program Manager, Marketing Operations

- Product leader Facebook’s Global Business Marketing (GBM) marketing technologies capabilities. - Empowered GBM with data to serve omnichannel marketing activation and analytics needs globally with a custom analytics and orchestration platform with over 600M person profiles by combining Facebook-proprietary technologies and integrating Salesforce, Marketo.

Jan 2016 - Mar 2019

Director, Marketing Technologies & E-Commerce Services

Chicago, Illinois, US

- Oversaw Product Management for all e-commerce service products, including home-grown A/B and multivariate testing platform, promotions management, order and transaction services, and payment processing integrations.- Developed strategic product roadmaps, driving short and mid-term alignment across business leaders, product management and engineering..

Jan 2015 - Jan 2016

Director, Web Analytics & Testing

Chicago, Illinois, US

- Served as Subject Matter expert for web analytics, experimentation, user experience measurement, and marketing attribution for the organization.- Scaled web analytics and experimentation capabilities across the organization through a team of 3 direct reports by coaching and jointly developing frameworks to teach our stakeholders to self-serve..

Dec 2013 - Dec 2014

Senior Manager, Web Analytics

Chicago, Illinois, US

- Re-deployed Adobe Analytics across all company brands leveraging latest capabilities and improving overall accuracy.- Developed direct reports' technical skills including Tealeaf and Adobe Analytics administration.- Responsible for establishing analytics best practices, guidelines and tools for analytzing all site tests.- Transitioned Adobe Analytics to.

Sep 2012 - Dec 2013

Manager, Web Analytics

Chicago, Illinois, US

- Established relationship with Tealeaf. Led implementation within the organization and owned all Tealeaf projects. Integrated Tealeaf with Adobe Analytics and OpinionLab.- Created instutional knowledge of all site tests accessible in a custom database turning individual tactical tests into collective strategic information.

Jan 2011 - Aug 2012

Forecasting And Inventory Analyst

Chicago, Illinois, US

- Led non-floral segment to 15% gross revenue growth in FY10; continued growth into FY11 of 10% for H1. Responsible for over $10MM in annual product cost management.- Joined with sourcing to negotiate $750K in annual product cost reductions.- Primary business analyst for non-floral division during launch of ProPlants.com. Presented business case for the.

Oct 2008 - Dec 2010

Senior Business Analyst

Las Vegas, NV, US

- Initiated cross sales of credit-related products. Negotiated marketing agreements with 30% revenue share.- Established cash flow models directly with investment banking partners resulting in investment grade ratings.- Undertook strategic responsibility for credit card division. Determined credit policy changes to cut risk by 50%.- Led multi-department.

Oct 2005 - Oct 2008

Market Analyst

Ameranth
Nov 2003 - Mar 2004
Team & coworkers

Colleagues at Intuit

Other employees you can reach at intuit.com. View company contacts for 5 employees →

3 education records

Steve Setzer education

Mba

University Of California, San Diego - Rady School Of Management

Education record

Stanford University Graduate School Of Business

Ba, Economics

Uc San Diego
FAQ

Frequently asked questions about Steve Setzer

Quick answers generated from the profile data available on this page.

What company does Steve Setzer work for?

Steve Setzer works for Intuit.

What is Steve Setzer's role at Intuit?

Steve Setzer is listed as Director, Product Management - Experience Optimization and Go-to-Market Data at Intuit | Marketing Technologies Expert & Strategic Leader with 15+ Years of Experience at Intuit.

What is Steve Setzer's email address?

AeroLeads has found 1 work email signal at @intuit.com for Steve Setzer at Intuit.

What is Steve Setzer's phone number?

AeroLeads has found 6 phone signal(s) with area code 858, 650, 172 for Steve Setzer at Intuit.

Where is Steve Setzer based?

Steve Setzer is based in Houston, Texas, United States while working with Intuit.

What companies has Steve Setzer worked for?

Steve Setzer has worked for Intuit, Facebook, Ftd Companies, College Loan Corporation, and Ameranth.

Who are Steve Setzer's colleagues at Intuit?

Steve Setzer's colleagues at Intuit include Shivansh Maheshwari, Brandon Wilson, Morgan Sennert, Priskila Manalili, and Randall Hrna.

How can I contact Steve Setzer?

You can use AeroLeads to view verified contact signals for Steve Setzer at Intuit, including work email, phone, and LinkedIn data when available.

What schools did Steve Setzer attend?

Steve Setzer holds Mba from University Of California, San Diego - Rady School Of Management.

What skills is Steve Setzer known for?

Steve Setzer is listed with skills including Web Analytics, Omniture, Analysis, Business Intelligence, A/B Testing, Marketing, Segmentation, and Microsoft Excel.

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