• Business development: Set-up subsidiary in USA: liaise with lawyers for creating legal entity. Manage transition between local agent and new subsidiary. Setting all procedures, accounting rules and liaise with banks, CPA and accounting 3rd party.• Project Management: Manage implementation of production and accounting software in French subsidiaries • Logistic: responsible for ensuring worldwide shipments. Challenge costs in warehouse and reduce stock. • Retail: Manage in coordination with other departments 5 opening shops in Dubai Mall. Provide all P&L simulations. Implement boutique software, credit card system and procedures.• HR: Implement process and rules such as T&E, payroll, policies and new tool installation. • IT: Reinforce security data by establishing procedure, implement internal control.• Finance: monthly closing for 5 major entities in Dubai and 2 subsidiaries, establish forecast budgets. Provide financials statements and analysis to management. Advise management and sales department on day to day business. Liaise with auditors and banks.• Consolidated figures: provide consolidated figures and brand P&L analysis for dedicated brands

Accountable for:• Set-up: establishing the subsidiary in the Middle East, recruiting the finance team, implementing SAP ERP and all internal control processes to ensure compliance with Group requirements. Setting up all procedures for new entities• JV: providing all financial simulations and assisting with the development of financial reporting systems for the new finance manager. Supporting the transition of operations from agent to the JV (back offices services, stock landing, recruiting and training the local finance manager and providing recommendations for sales, administrative and financial reporting)• Finance: providing budget forecasts and advice to management and sales department; reporting all financial statements and analysis to HQ and consolidating the Middle East perimeter, including JV (e.g. credit manager, sales forecast)• Internal control: implementing all processes and internal standards to improve security and compliance in accordance with Group policies and developing additional controls to avoid conflicts of interest arising from multifunctional tasks/ operations• HR: liaising with free zone authority and responsible for payroll, management training and recruitment• IT: implementing and deploying all new business critical software and improving data security• Sales administration: supervising all transitions from the warehouse and final agent and advising area managers on freight best assumptions, either financially or to satisfy customer demandsKey achievements:• Oversaw stock landing with agent to attain target levels for the JV• Set-up subsidiary and recruited the finance team and implemented SAP ERP locally• Implemented all required internal controls and secure payment processes by removing all manual payments and securing payroll confidentiality

Accountable for:• Preparing P&L reports and gap analysis on a monthly basis and reporting to the Group • Preparing the annual and quarterly budgets and forecasts• Cost optimization by re-negotiating contracts or changing provider • Liaising with DAFZA, the free zone authority, in relation to administrative and compliance issues Key achievements:• 30% cost reduction through renegotiations with Nuxe’s freight forwarder; 50% cost saving by changing the outsource provider of accounting services• Optimized P&L reports with flawless coordination with Paris• Attaining and maintaining a proactive and positive relationship with DAFZA to ensure its full support for all administrative and compliance purposes (e.g. visas, employment legislation, trade license)

2004 – 2007 European Financial Controller (Audio Video European Division)Accountable for:• European Finance Project Leader: Implementing MRP (Finished Goods Purchase Order Management) and redefining the purchase process with Asian suppliers (e.g. direct purchase, custom duties optimization, royalty's declaration, transfer price follow-up)• Preparing monthly reporting, budgets and forecasts; analyzing monthly results and controlling budget• Analyzing the transfer price with a Hong Kong entity and negotiating/ liaising there with• Optimizing net selling price to guarantee gross margin target by product category• Managing working capital by constantly tracking the level of inventory and keeping account of receivables Key achievements:• Successfully implementing across departments project (purchasing, sourcing, licensing, finance) and adapting approach across different cultures and mentalities (China and Europe)2002 to 2004 Screenvision Accountable for:• Designing the monthly report consolidation process and analyzing monthly results• Designing and implementing a common reporting tool (KPI’s – margin analysis – GAP analysis) according to Group rules based on US GAAP• Supporting the business in the implementation of a new accounting tool • Managing statutory audits and reporting/ interfacing with the two shareholders (French and English) in relation to company audits Key achievements:• Redefined a common P&L for 12 European entities in order to obtain and process consolidated financial data• Implemented the same level of financial reporting knowledge in all countries2000 – 2002 Cathodic Tubes Business Unit: Marketing and Sales Controller • Preparing monthly revenue & margin analysis with variance summary • Preparing budget & forecasts, with recommendations to management• Supporting business during SAP implementation and following up of the issues