• Led the development and execution of social media strategies and content for over 30 brands, including high-profile accounts like OneIstanbul and Çırağan Palace Kempinski Istanbul. Achieved viral success with a TikTok influencer campaign reaching over 5 million people, demonstrating expertise in content creation for diverse audiences.• Produced engaging content across multiple social media platforms (TikTok, Instagram) tailored to user-generated content trends and reactive formats, resulting in a 70% increase in audience engagement and follower growth.• Designed and implemented data-driven social media campaigns, utilizing analytics to monitor, adjust, and report on performance to maximize engagement and ROI for all managed brands. Collaborated with cross-functional teams to integrate social media with broader marketing initiatives, ensuring brand message alignment.• Created and directed high-quality video content using Adobe Premier Pro and CapCut, adhering to brand guidelines. Spearheaded the development of video series for brand recognition and reach.• Specialized in designing user-friendly and visually appealing websites across various sectors (NGOs, dental practices, luxury products, etc.) using HTML/CSS, Webflow, and WordPress, with particular expertise in Webflow and Elementor. Managed all phases of the web design process, from concept to deployment, to deliver seamless user experiences and meet client goals. Demonstrated adaptability in design principles to cater to specific brand identities and user needs.

• Conceptualized and executed over 100 high-performing social media campaigns across various platforms, collaborating with 20+ brands. Leveraged innovative content formats (e.g., user-generated content contests, interactive polls, influencer partnerships with micro-influencers in relevant niches) to achieve a remarkable 300% increase in engagement rates and a 20% boost in follower growth.• Spearheaded initiatives to elevate social media content creation within the organization. Fostered a collaborative environment by working with internal teams to educate them on best practices (e.g., conducting workshops on content strategy, providing guidelines on creating visually appealing and engaging content) and fostering continuous improvement and a culture of creativity. This resulted in a 50% increase in the number of employee-generated social media posts and a 25% rise in the average organic reach of these posts.• Collaborated on the design and development of dynamic graphic content for digital and print mediums. Contributed to projects across diverse industries, including retail, technology, and non-profit organizations.• Leveraged design expertise in Adobe Photoshop, Illustrator, and InDesign to create visually compelling graphics that effectively communicated brand messages and values.• Supported the design and implementation of website user interfaces (UIs) and user experiences (UX). Employed HTML, CSS, and JavaScript to ensure both functionality and aesthetic appeal across devices.• Managed the full design cycle from conceptualization to delivery, guaranteeing all graphics and layouts met client specifications and deadlines.• Actively participated in creative brainstorming sessions with the design team to develop innovative design strategies that aligned with client marketing goals.