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Shannon Fitzpatrick Email & Phone Number
Head of Data, AdTech and Commercial Operations
at
Are Media Pty Ltd
1 work email found
@newsltd.com.au
LinkedIn matched
✓ Verified July 2026
4 data sources
Profile completeness 100%
Current company
Role
Head of Data, AdTech and Commercial Operations
Location
Greater Sydney Area, Australia
Company size
Who is Shannon Fitzpatrick? Overview
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Quick answer
Shannon Fitzpatrick is listed as Head of Data, AdTech and Commercial Operations at Are Media Pty Ltd, a with 501 employees, based in Greater Sydney Area, Australia. AeroLeads shows a work email signal at newsltd.com.au and a matched LinkedIn profile for Shannon Fitzpatrick.
Shannon Fitzpatrick previously worked as Founder and Director at Fitzpatrick Media & Advertising Consultancy and Director at Fitzpatrick Media & Advertising Consultancy. Shannon Fitzpatrick holds Bachelor Of Management, Marketing from University Of South Australia.
Company email context
Email format at Are Media Pty Ltd
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*@newsltd.com.au
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Profile bio
About Shannon Fitzpatrick
Commercial & technology consultant , with over twenty years experience in the Media, Advertising , SaaS and Marketing industries. Executive and valued member of leadership teams in marketplaces, publishers and technology. Extensive experience driving revenue growth, simplifying, rejuvenating operating models, overseeing digital transformation, M&A projects, strategic vision setting and resource prioritisation. Dynamic leader of large teams in sales, product, trade, sales operations and AdTech. Professional and innovative, offering a blend of sharp intellect, strong analytical and troubleshooting skills. A visionary and storyteller with an exceptional ability to engage teams, colleagues, customers and business partners. A passionate evangelist for the industry advancement, features regularly within the trade press and events. Inspires and leads with a growth mindset to propel people and organisations forward. KEY COMPETENCIES • Inspirational Leadership - provides clarity and context, clears the way, environment of care.• Digital Expert - sales, AI , marketing, product, adtech, martech, data and customer experience.• Senior Industry Network - c-suite, media agencies, tech, publishers and trade press. • Astute Commercial Awareness - consultative, insight lead; strong negotiator, builds trust, SPIN, MEDDICC.• Revenue Maker - Grows and wins revenue, whilst making strong strategic decisions.• Excellent Communication Skills - key note speaker, strong business acumen.• Impressive Stakeholder Management - ability to create buy in at all levels.• Financial and Budget Management Expertise – analysis, preparation and reporting.• Transformational Leader - navigates change complexity to execute the improved strategy.• Ethical & Transparent - high standards of integrity, compliance and professional standards.• Critical Thinker - strong analytical problem-solving skills; big picture and solution oriented.
Listed skills include Advertising Sales, Negotiation, Online Advertising, Publishing, and 21 others.
Current workplace
Shannon Fitzpatrick's current company
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Are Media Pty Ltd
11 roles
Shannon Fitzpatrick work experience
A career timeline built from the work history available for this profile.
Founder And Director
Director
CurrentGrowth consultant specialising in advisory of Media, AI Governance, Programmatic, AdTech, MarTech, Data Identity, Data Privacy and Governance.Consulting projects; Commercial Radio Audio (CRA) - Project lead on identity data advancement for Digital Audio.Belle Property (Sitchu Media) - Growth strategy.IMAA (Independent Media Agencies Australia) - Tech and Data advisory. Technology Referral Partner - AdFixus - Data Identity solution
Mar 2023 - Present
Director Of Commercial Partnerships | Director Of Advertising
Australian Leadership Team member creating an environment for growth and driving strategic direction for the organisation. Divisional Head of Gumtree Media & Jobs, CarsGuide Media, Data, AdOps and Lab Product Teams (25 personnel). Ownership of commercial growth via data, digital products, technology, teams, and go-to-market strategy. Member of the global advertising leadership team sharing strategy, insights, and expertise across the globe. Commercial & AdTech business lead for GCA Group sale to the Market Herald.
Jun 2020 - Nov 2022
Director, Programmatic & Ad-Tech
Member of Domain’s Commercial Leadership Team, championing media products across the network. Accountable for P&L results and management of Domain Media, Programmatic and Ad-Tech teams (12 personnel) along with management of all digital ads for the Domain Group both on network and off network extension solutions. Responsible for Vendor management of Google, Facebook, Adobe, and Adtech key vendors.
Jan 2019 - Jan 2020
Operations And Performance Director
Member of Domain’s Media Senior Leadership Team, leading Media’s Ad Operations, Ad-Tech, Programmatic & Trading Desk Teams (12 personnel). Responsible for bringing data-led real estate digital media solutions to life for clients onsite and beyond; developing digital channel (display, native, video, social, SEM, retargeting and attribution). Member of Domain’s Data Council, setting the strategic direction of the data asset.
Mar 2017 - Jan 2019
Trading Desk Commercial Manager
The commercial and operations head of programmatic trading desk. Responsible for the initial set up, and overseeing all trading desk operations ( 3 personnel). Full revenue and strategic responsibility across programmatic exchange, deals and audience extension.
Mar 2015 - Mar 2017
Business Development Manager - Digital Solutions
SaaS sales - focus on programmatic media buying technology (DSP, SSP, creative suite, ad serving). Selling to marketers, ad agencies, trading desks & publishers.
Mar 2013 - Feb 2015
Key Account Manager
Key account representative for News Corps largest Australian clients. Telstra, Qantas, Foxtel, Lion, Optus, Metcash, Emirates.
Oct 2005 - Dec 2012
Account Manager
Jul 2004 - Sep 2005
Account Manager
Jan 2001 - Jun 2004
Team & coworkers
Colleagues at Are Media Pty Ltd
Other employees you can reach at aremedia.com.au. View company contacts for 501 employees →
CR
Carli Rose Philips
Colleague at Are Media Pty LtdAustralia
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PK
Prashant Karki
Colleague at Are Media Pty LtdNorth Parramatta, New South Wales, Australia
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AB
Aimee Bruce
Colleague at Are Media Pty LtdGreater Sydney Area, Australia
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JV
Joseph Vella
Colleague at Are Media Pty LtdNew South Wales, Australia
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GT
Gillian Taylor
Colleague at Are Media Pty LtdGreater Sydney Area, Australia
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SB
Sam Barker
Colleague at Are Media Pty LtdSydney, New South Wales, Australia
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NM
Nina Minenko
Colleague at Are Media Pty LtdSydney, New South Wales, Australia
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MG
Mari Gibson
Colleague at Are Media Pty LtdGreater Sydney Area, Australia
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JH
Julie Hankinson
Colleague at Are Media Pty LtdGreater Sydney Area, Australia
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JS
Jordan Sumantri
Colleague at Are Media Pty LtdGreater Sydney Area, Australia
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Carli Rose Philips
Colleague at Are Media Pty LtdAustralia
View →
PK
Prashant Karki
Colleague at Are Media Pty LtdNorth Parramatta, New South Wales, Australia
View →
AB
Aimee Bruce
Colleague at Are Media Pty LtdGreater Sydney Area, Australia
View →
JV
Joseph Vella
Colleague at Are Media Pty LtdNew South Wales, Australia
View →
GT
Gillian Taylor
Colleague at Are Media Pty LtdGreater Sydney Area, Australia
View →
SB
Sam Barker
Colleague at Are Media Pty LtdSydney, New South Wales, Australia
View →
NM
Nina Minenko
Colleague at Are Media Pty LtdSydney, New South Wales, Australia
View →
MG
Mari Gibson
Colleague at Are Media Pty LtdGreater Sydney Area, Australia
View →
JH
Julie Hankinson
Colleague at Are Media Pty LtdGreater Sydney Area, Australia
View →
JS
Jordan Sumantri
Colleague at Are Media Pty LtdGreater Sydney Area, Australia
View →
2 education records
Shannon Fitzpatrick education
Bachelor Of Management, Marketing
University Of South Australia
Education record
Mercedes College
FAQ
Frequently asked questions about Shannon Fitzpatrick
Quick answers generated from the profile data available on this page.
What company does Shannon Fitzpatrick work for?
Shannon Fitzpatrick works for Are Media Pty Ltd.
What is Shannon Fitzpatrick's role at Are Media Pty Ltd?
Shannon Fitzpatrick is listed as Head of Data, AdTech and Commercial Operations at Are Media Pty Ltd.
What is Shannon Fitzpatrick's email address?
AeroLeads has found 1 work email signal at @newsltd.com.au for Shannon Fitzpatrick at Are Media Pty Ltd.
Where is Shannon Fitzpatrick based?
Shannon Fitzpatrick is based in Greater Sydney Area, Australia while working with Are Media Pty Ltd.
What companies has Shannon Fitzpatrick worked for?
Shannon Fitzpatrick has worked for Are Media Pty Ltd, Fitzpatrick Media & Advertising Consultancy, Ebay, Domain, and Adstream.
Who are Shannon Fitzpatrick's colleagues at Are Media Pty Ltd?
Shannon Fitzpatrick's colleagues at Are Media Pty Ltd include Carli Rose Philips, Prashant Karki, Aimee Bruce, Joseph Vella, and Gillian Taylor.
How can I contact Shannon Fitzpatrick?
You can use AeroLeads to view verified contact signals for Shannon Fitzpatrick at Are Media Pty Ltd, including work email, phone, and LinkedIn data when available.
What schools did Shannon Fitzpatrick attend?
Shannon Fitzpatrick holds Bachelor Of Management, Marketing from University Of South Australia.
What skills is Shannon Fitzpatrick known for?
Shannon Fitzpatrick is listed with skills including Advertising Sales, Negotiation, Online Advertising, Publishing, Marketing, Digital Marketing, Sponsorship, and Demand Side Platform.
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