Sarah Butler Email & Phone Number

Brisbane, QLD, AU

Brisbane, Queensland, Australia

Australia

Brisbane, Queensland, Australia

Brisbane, Queensland, Australia

Brisbane, Australia

Management of the destination marketing strategy and execution for Greater Brisbane. Developed and managed critical destination marketing strategies including campaign, content, media, and partnership strategies to drive lead generation and visitation to Brisbane hotels, tourism operators, and restaurants across eight subsidiaries regions.

Brisbane, Australia

Management of the RSL Art Union integrated marketing campaign strategy and execution. This included marketing to new, existing, and dormant customers, to maximise sales and return on advertising investment to achieve a competitive cost per acquisition per lottery draw and overall revenue surplus for the Lotteries business unit.

Brisbane, Australia

Designed and project managed the national campaign strategy for 100+ Flight Centre Holiday stores in Australia in alignment with the governing Flight Centre Australia brand. This included promotional development, agency management, and media booking, and creative execution for monthly in-store campaigns and weekly tactical promotions to drive quality sales.

Brisbane

Management and development of the national brand and annual campaign strategy for 175+ Escape Travel stores in Australia. As the National Campaign Manager this included media booking and execution as well as creative development for monthly in-store campaigns and weekly tactical promotions to drive quality sales enquires to company-owned and franchise.

Brisbane, Australia

Project management and execution of innovative social media influencer marketing campaigns for online brands to drive e-commerce sales. This included business development/sales, campaign design and management, budget tracking, and reporting.

Brisbane, Australia

Project management and execution of strategic stakeholder consultation and engagement services for private, Government, and not-for-profit clients. This included community consultation for the Gold Coast’s, Smith Street Motorway major road upgrade, and the implementation of the Queensland Government Transport Concession Card.

Brisbane, Australia

Managed a team of Student Brand Managers to innovatively deliver marketing events and campaigns on university campuses in Queensland for the global fast-moving consumer goods brand. This included the management of Red Bull sales with key retail accounts on campus as well as stakeholder management with key university decision-makers.

Darwin, Australia