Stephen Frail Email & Phone Number

Natick, Ma

Product owner for education market software license portfolio.

Natick, Ma

Product owner for enterprise software licensing and related offers within the education market.

Boston, Massachusetts

Inform and guide next generation technology portfolio strategy for industry leader in educational technology. Lead product strategy for REVEL, Collections, and EQUELLA product lines, and guide the enterprise product portfolio strategy. Manage a team of four strategy managers and analysts. Liaison with global internal and external stakeholders to inform new product development and support go-to-market activities. Serve as the "human glue" across sales geographies, business units, and the product… Show more Inform and guide next generation technology portfolio strategy for industry leader in educational technology. Lead product strategy for REVEL, Collections, and EQUELLA product lines, and guide the enterprise product portfolio strategy. Manage a team of four strategy managers and analysts. Liaison with global internal and external stakeholders to inform new product development and support go-to-market activities. Serve as the "human glue" across sales geographies, business units, and the product management organization to ensure that business opportunities, strategy, and product are aligned. Ensure the organization is maximizing the return on its product development investments. Work within an matrixed organization to propose and validate new product models. Lead team in market analysis, forecasting market size (total addressable market), identifying and validating major market trends. Assist team in determining market readiness by country, including analysis parameters appropriate for category. Lead team in gathering and dissemination of Market Intelligence, including direct customer engagement, secondary research, and additional primary research as needed.Lead product strategy efforts, including providing guidance on the production of product definition and vision document, and production of positioning document for product. Lead collaboration with Product Management to capture the overall technology strategy for the product, including the details of the product roadmap, and the major releases associated with the product lifecycle. Lead team in producing customer migration strategy. Ensure that efficacy information is captured and documented for each product.Ensure production of product marketing plan, internal marketing sites are complete and up-to-date. Help team collaborate with marketing to create the appropriate web and social presence for products, and create a sales enablement plan. Show less

Greater Boston Area

Led product strategy and marketing strategy for next generation content search and assembly platform and product (BlueSky). Guided product from MVP to market launch in nine months. Built pricing model and go-to-market strategy. Created sales tools and sales training modules, and led training for over 300 sales representatives.Built relationships with internal and external content providers and acquired new content. Developed new content strategy and content ingestion processes… Show more Led product strategy and marketing strategy for next generation content search and assembly platform and product (BlueSky). Guided product from MVP to market launch in nine months. Built pricing model and go-to-market strategy. Created sales tools and sales training modules, and led training for over 300 sales representatives.Built relationships with internal and external content providers and acquired new content. Developed new content strategy and content ingestion processes, which resulted in an increase of the amount of content in the application repository from an initial 40 titles in one discipline to over 600 titles with 20K digital assets in approximately 40 disciplines. Show less

Boston, Ma

Manage introductory psychology, statistics and research methods lists. Signed and oversaw development of print and digital textbooks, assessments, teaching supplements, simulations, smart games, and video programs for Higher Education market. Collaborated with marketing on messaging, sales rep training and customer sales. Managed three direct reports.products on budget and on schedule.Signed, developed and launched most successful first edition title for Life Span Development market… Show more Manage introductory psychology, statistics and research methods lists. Signed and oversaw development of print and digital textbooks, assessments, teaching supplements, simulations, smart games, and video programs for Higher Education market. Collaborated with marketing on messaging, sales rep training and customer sales. Managed three direct reports.products on budget and on schedule.Signed, developed and launched most successful first edition title for Life Span Development market in over two decades. (2011)Signed and developed company's first digital first psychology program. (2012 - 2013)Managed entire life cycle, from business case through launch, support and maintenance, of multiple online learning sites, including an online experiment simulator and the division’s first interactive smart game.Served as key editorial representative on Pearson's Workflow Redesign Project, with goal of transforming company from print-centric publisher to a digital learning organization. (2011 - 2012)Honors: Pearson Forum participant (2010) and Pearson Emerging Leadership Program alumnus (2012) Show less

Greater Boston Area

Manage introductory psychology, and developmental psychology lists. Signed and oversaw development of print and digital textbooks, assessments, teaching supplements, simulations, smart games, and video programs for Higher Education market. Collaborated with marketing on messaging, sales rep training and customer sales.Launched MyPsychLab courseware to 36K users in 2005, increasing usage to 97K by 2009.Honors: Editor-of-the Year (2008) and Product Team of the Year (2009)

Boston, Ma

Directed and implemented marketing strategy for $27M list.Trained sales reps. Delivered customer sales presentations and closed adoptions.Drove student registrations of MyEconLab courseware from 0 to 25,000 in twelve months.Conducted training with instructors to increase usage of online products.Launched MyFinanceLab courseware and Wharton’s Online Trading and Investment Simulator (OTIS).Managed five direct reports including one marketing manager.

Greater Boston Area

Launched MyEconLab courseware in principles of economics and three upper level economicsmarkets.Established faculty advisor program to engage economics instructors in training of other instructors.Increased sales on revision of flagship product by 131%.

Scottsdale, Arizona

Researched and wrote a report forecasting global telecommunications equipment sales by reviewing public filings of telecommunications services providers in all major markets. Accurately forecast double digit declines in equipment sales for three year period beginning in 2002.

Santiago, Chile

Intern for Business Development and Management Consulting company. Wrote copy for and redesigned company's website. Researched new business models. Conducted research and analysis to support consulting operations.

Greater Boston Area

Created and executed the marketing plan for $10M list.Increased net sales by 37.8% and overall market share by 3% over two years.Honors: Marketing Manager of the Year (1999).

Boston, Ma

Worked with Spanish and Italian textbook authors to develop manuscript. Recruiting peer reviewers, gathered market feedback, and provided authors with guidance. Prepared manuscript for production and consulted with production vendors through publication. Increased sales by 126% on flagship product through effective development campaign.

Managed New England and Upstate New York sales territory for ESL and Foreign Language publishing lists.

International Mba, Finance

Activities and Societies: President of Consulting Club, FORAD financial management competition, President of Soccer Club. Co-founder.

B.A., Latin American Studies, Spanish

Activities and Societies: Novice Crew, Intramural Soccer, Gospel Choir Double major in Latin American Studies and Spanish

High School Diploma

Activities and Societies: Varsity Soccer, Junior Varsity Baseball, Concert Choir, Family Singers a capella choir AP Calculus, AP Spanish

Education record