Bliss is a global provider of purpose-driven, campaign-based rewarding loyalty solutions.We create loyalty campaigns, using meaningful rewards, that emotionally engage shoppers, strengthen relationships between shoppers and retailers and offer retailers a sustainable profitable sales increase (ROI). Our streamlined business model offers our clients an unbeatable value for money.

Holistic management of the organization, overseeing all aspects of daily operations, including personnel management, procurement, order processing, and client relations. I have proactively orchestrated the optimization of production and spearheaded the strategic direction of the sales team.

BrandLoyalty is part of Loyalty Ventures Inc. (NASDAQ: LYLTV) a leading global provider of tech-enabled, data-driven consumer loyalty solutions. The solutions are focused on helping partners (mainly food retailers) achieve their strategic and financial objectives, from increased consumer basket size, shopper traffic, frequency and digital reach to enhanced program reporting and analytics. In addition to my commercial role; I was tasked to generate new business through the creation of innovative and tailormade loyalty solutions for new &/or strategic clients by engaging in and negotiating new partnerships (licensing, creative & sourcing).

In my role as Sales Director - International Accounts, I redesigned the international account strategy and captained the team that ensured the organization delivered accordingly. In doing so we a.o. set new industry standards with regards to sustainability, raised the bar for sales pitches and formed new exclusive partnerships. All of which led to re-acquiring key clients and profitably growing our teams TO contribution.

Tasked with launching the entertainment business unit, bringing BrandLoyalty’s licensed solutions to the APAC market. Able to build off of an already established organization, we mapped the market, client & customer needs, developed a matching product portfolio and eventually contracted the necessary partners to deliver accordingly.• Outperforming sales targets by year 3 through careful design and implementation of a new territory coverage strategy, leading to campaigns with major regional food retailers and the opening of 2 new verticals for the company.• Built strong customer relationships; developing a client growth plan through consultative selling and creating tailored program proposals.• Ongoing coaching of regional sales teams and proactive management of their needs to be successful.

At Boost we focus on creating effective and innovative promotional and loyalty marketing solutions, designed to grow stronger brands, increase sales - and create closer relationships with your customers.

Responsible for the implementation of effective short term loyalty and collectable promotions in different retail channels throughout Europe and Russia.

During times of expansion, I was responsible to create brand-awareness and maximize exposure to foreigners in Wuhan, Chongqing, Dalian and Suzhou.

Personally responsible for the improvement and creation of logistics-processes related to both merchandise as marketing-material. Creating policies and procedures for existing processes in the lower gulf area and in the Kingdom of Saudi Arabia.

Throughout a period of 6 months, I worked on different projects and day-to-day activities with colleagues in the Finance, Marketing and Sales departments.