Scott Gierman Email & Phone Number

Madison, Wisconsin, United States

• Responsible for promoting positive public awareness of a national planning and design firm committed to creating environments that enhance human potential.
• Developing and maintaining relationships with industry media in key market sectors, including academic, healthcare, health sciences, and science and technology
• Identifying new opportunities for content placement
• Researching and creating insightful content for targeted audiences to build trust and grow the company's brand

• Led all marketing and public relations initiatives for a leading national provider of professional services supporting ERP, HCM, and BI applications.
• Managed internal and external communication, including website content, advertising, marketing collateral, press releases, and social media accounts
• Oversaw the development of a new company website
• Led a complete brand refresh, including new logo, messaging, website, and companywide Microsoft Office document templates

Madison, Wisconsin

• Responsible for much of the company’s external messaging, writing for the website, press releases, social media, videos, blogs, and newsletters
• Established the brand “voice,” helping the company grow from a recent startup to one of the nation’s largest independently owned health IT firms
• Collaborated with subject matter experts to help create and maintain a library of sales collateral

Carbondale, Illinois

• Responsible for all external communication and media/public relations for SIU's NCAA Division I football and baseball programs.
• Wrote blog feature stories, press releases, and daily game recaps stories.
• Supported fundraising campaign, stadium design, and opening of new $4Mbaseball facilities.
• Published 200-page annual media guide and 40-page weekly game-day program.
• Contributed to winning the Missouri Valley Conference Sports Information Department ofthe Year award.

Marion, Illinois

• Led marketing and public relations efforts as the team was named Frontier LeagueOrganization of the Year in 2009 and 2010.
• Editor-in-chief of media guide and game-day program.
• Trained interns and game day employees to operate official scoring software.
• Assisted with planning and coordination of non-baseball events.

Savannah, Georgia