Area Sales Manager
Columbus, Ohio Area
Great Lakes Brewing Company is the 20th largest craft brewery in the US, in which I manage our 2nd largest market compiling of 33 counties in Central/Southern Ohio.Stakeholder Management: Consult with distributor management on sales, distribution objectives & programming Compile Annual Business Plans as well as QTR/Tri Reviews and presented to sales team Review distributors weekly inventory and orders Ensure the distributor’s inventories and retail trade are… Show more Great Lakes Brewing Company is the 20th largest craft brewery in the US, in which I manage our 2nd largest market compiling of 33 counties in Central/Southern Ohio.Stakeholder Management: Consult with distributor management on sales, distribution objectives & programming Compile Annual Business Plans as well as QTR/Tri Reviews and presented to sales team Review distributors weekly inventory and orders Ensure the distributor’s inventories and retail trade are rotated properly and are in code Develop and present sales plans at distributor sales meetings Conduct both on and off premise work withs monthly with distributor sales and management Managed Distributor billing and invoicing Collaborate with distributors to maximize the use of co-op dollarsCorporate Partnerships: Responsible for all corporate sponsorship's in central Ohio including, but not limited to, Columbus Blue Jackets, Columbus Crew & Columbus Clippers Responsible securing retail chain programming connected with multiple nationally recognized festivals including Coahella, Bonnaroo, Breakaway & Number Fest Responsible for beer collaboration with the band O.A.R.Sales Strategy and Growth: Review and approve all sales forecasts and actual monthly sales results Responsible for maintaining forecast accuracy Responsible for tracking program execution, ads, displays and distribution for assigned area Create seasonal beer market plans and recap appropriately Assist National Account Managers in planning and executing chain programs Plan/direct activities in assigned territory to ensure results are consistent with the company goals Complete and submit weekly and monthly recaps and reportsManagement of Sales Staff: Hire, supervise, coach, develop and motivate two Columbus Field Sales Reps Hire, supervise, coach, develop and motivate two Columbus Brand Ambassadors Show less