• Develop and implement comprehensive SEO strategies to improve organic search rankings and drive website traffic.• Conduct keyword research, competitive analysis, and site audits to identify opportunities for optimization.• Create and optimize content for various platforms, ensuring alignment with SEO best practices.• Manage on-page and off-page SEO efforts, including link building, meta tags, and site architecture improvements.• Oversee the execution of paid search campaigns on Google Ads, optimizing for maximum ROI.• Trained and mentor junior team members on SEO techniques and tools. Achievements:• Produced engaging and shareable content across multiple platforms including Facebook, Instagram, and LinkedIn, leading to a 40% rise in user-generated content and a 25% boost in content engagement rates.• Reduced Facebook Ads spend by 10% while maintaining or improving conversion rates, resulting in significant cost savings without sacrificing results.• Executed on-page and off-page SEO strategies using SEMrush and Google Search Console, resulting in a 30% increase in organic search traffic and higher keyword rankings.• improved the social media presence of a retail client, leading to a 20% growth in followers and a 15% increase in sales.• Implemented social commerce strategies, leading to a 15% increase in social media-driven sales revenue and a 30% rise in the average order value.• Designed and executed a lead generation campaign, resulting in a 25% increase in qualified leads within the first quarter.• Utilized Buffer and Canva to streamline social media scheduling and content creation, resulting in a consistent posting schedule and a 20% growth in follower engagement.• Developed and implemented a content marketing strategy for a local business, resulting in a 35% increase in lead generation.