Shabazz Torres Email & Phone Number

Totowa, Nj, Us

Whippany, New Jersey, United States

Remote

Greater New York City Area

• Manage implementation of Adobe Target for A/B, multivariate and experience targeting site testing. • Create custom analytics tagging specifications for Digital Marketing on organization's website. • Conduct quality assurance across all platforms and devices and validation of data collected by analytics tools plus ongoing audit of existing implementations of Adobe Analytics to improve tracking and implementation.• Utilize business and analytical expertise to independently perform proactive analysis and solve business problems.• Partner with analytics SEO/Analytics agents to help mine Adobe Analytics, Google Analytics, BazaarVoice and Lucky Orange ecommerce data warehouse, and channel reports to discover and/or troubleshoot trends in traffic and conversions.

Fairfield, Nj

• Collaborated with Marketing Operations team to optimize programs. Coordinated development of analytics to enhance performance and drive awareness. • Supported the analytic needs of the business units by analyzing web traffic using clickstream tools such as Google Analytics, Omniture etc. as well as the use of standard BI tools, such as Qlikview, Tableau, to produce reports relating to outcomes. • Analyzed data to identify incremental opportunities/gaps.• Built and managed marketing ads on partner sites.• Analyzed and developed solutions addressing customer comments and issues.• Coordinated with the sales and marketing to analyze broad product portfolio across a wide number of E-commerce retail sites.

Montvale, Nj

• Perform complex statistical, spatial and graphic data analysis.• Maintain Tableau reports & analysis and work on enhancements to existing reports or creating new reports based on business needs• Analyze and audit facility management, maintenance and operations.• Assist in preparation of budgets for facilities acquisition through lease, purchase, or construction.• Assemble, classify and evaluate economic and planning data required for special studies and reports needed in physical planning and construction activities. • Coordinate and implement the planning for capital and major maintenance projects.

Nutley, Nj

• Provided insights on competitor strategies, strengths, weaknesses, opportunities, threats and long range strategic plans.• Developed predictive models on the evolution of the market and industry, providing recommendations on Roche's approach based on the markets and competitions likely strategic moves.• Leveraged industry knowledge, competitive benchmarking, analyst data and internal company intelligence to build and maintain forecast model.• Worked with key stakeholders to collect, analyze, and update reports, dashboards, scorecards, and analysis.• Prepared industry, market and competitive intelligence assessments, with business implications and actionable recommendations.• Developed and align the organization around an integrated and continually updated Competitive Intelligence System

Mba - Villanova University, Business Administration, Management And Operations, Analytics

Bachelor Of Arts (B.A.), Political Science And Government, Double Minor Pre-Law & Public Administration

Masters Paralegal Certification, Law

Paralegal Studies