JOB PROFILE;- I am responsible for driving and executing all marketing activities, while coordinating with every department to ensure maximize market share growth of my brand by executing across all 5P’s of marketing.ACHIEVEMENT-a) Sale- Successfully re-launched the personal care category, increasing monthly sales from 35MT to 314MT & still growing on. b) Sandal Soap- Introduced new variants (SANDAL) and SKU’s based on market understanding, resulting in 33% sales boost.JOB RESPONSIBILITIES-• Producta) Brand Strategy / Planning for the entire Product range of Personal Care Category (Bathing Soap, Hand wash & Sanitizer) and Home Care Category (NIP- Dish wash Bar, Dish wash Gel, Round tub). • Packaginga) Design and execute superior packaging to differentiate product and brand, consumer benefits, and USP of the product.b) To facilitate product Packaging, discount / New MRP / Consumer based scheme / Strategies and PLC enhancement after consideration of target segment.c) Product Re-launch according to their market requirements. i.e. SKU launch, Change in Packaging, Shape, Size, MRP, Weight Revision etc.• Pricinga) Constantly Monitor competitor pricing, and formulate the product pricing strategy accordingly. b) Developed Trade, Whole sale & consumer offer schemes to each variant and SKU ensuring month on month category growth.• Promotiona) Create Annual Business Plan and execute all activities aggressively on time.b) BTL Activities: Plan and execute all BTL activities with BTL Team like, Trade Fairs (melas), stall operations, wall paintings, POP, dealer boards, van activity, festival based freebies for distributors etc.• Placementa) Ensure daily PUSH of primary and secondary sales on an ALL INDIA BASIS to achieve monthly primary and R.D. targets.b) Visit the market a minimum 5-10 days in every single month. Lead the market selling, productive calls and motivate the sales team, distributor, retailers & wholesalers to ensure double digit growth.

JOB PROFILE;-Increase the visibility & availability of "Mee Mee" brand through executing advertising, branding & promotion's method.JOB RESPONSIBILITIES-• Visual Merchandising- Procurement & implementation of store signage’s, In-store branding i,e- Visuals, acrylic sandwiches, vinyl branding, marketing fixtures and display stands, window display etc. • Store Launching- Store launched in A+ cities of Rajasthan, Punjab, Haryana, UP-UTT & Jammu regions. • Marketing Budget- Budgeting, Planning, monitoring & execution of marketing budget for the assigned regions.• Promotion activity – Plan and execute promotional activity in Malls and retail outlets of company.• Hospital, IVF Centers & Maternity Nursing Home Tie ups- Tie ups with leading hospitals, IVF centers & maternity centers for introducing/promoting Mee Mee as a best Baby & Parenting care brand at Noida & Jaipur’s area. For example;- Jaypee, Sumitra, Prakash and Bhardwaj hospital. • Vendor Management – Selection of vendors for the completion of various outsourcing jobs in different-2 cities of North India. • Market visit – Daily market visit with sales team to check competition’s retailor scheme, product placement, visibility, consumer offer & strategies.• Preparation of various sales report – Weekly/Quarterly / Half yearly/Annual Basis for various sub category of brand.

JOB PROFILE; - My job profile is to Launch new pre-mixtures in retail and B2B market. Open new business for our existing flag ship brand Flexi cream. I am responsible for providing them BTL support through marketing activities.JOB RESPONSIBILITIES-• Launched Cake Pre-mixtures – Successfully launched chocolate, lava and Vanilla cake premixes in Delhi & Ghaziabad’s retail market with free sampling & store promotional activities in market. • Survey for Bio Flex Culture – Conducted a survey for free sampling and enhanced the use of our “culture” product instead of basic “Jumun” method to make a curd at Delhi NCR’s dairies.• B2B Placements- Tie ups and placement for FLEXI Non-Dairy cream, Pre-mixtures of Idlli & wada, french fries & mayonnaise at various Hotels, Restaurant & Catering segments.• Sales and marketing – Area handled –Delhi (north & south) & Ghaziabad area with 2 sales trainee. Had opened 150+ new restaurant with double digit growth within 6 month’s period.

JOB PROFILE; - My job profile is to help brands & businesses to find their voice and communicate with theirtarget audience with clarity, confidence and purpose.JOB RESPONSIBILITIES-• Client Servicing- To provide best BTL & designing services to our clients. Like Retail outlet indoor branding for entire north region of Cafe Coffee Day, In shop and Dealer board for Aircel, Toshiba, Tata Docomo, Festive store decoration for Sony, Van Activity for Fortis Oncology etc.• Business Development – Generating new business opportunities and provide them best designing and BTL services. Like – Screen printing for Vardhman Textiles ltd, printing collaterals for S.H Agro India & Metropolis Healthcare, Inflatable balloons for PI Industries, Display signage for Tibbs & Frankie.• Creative Servicing - Preparation of creative brief for creative team to design advertisement campaigns and Day to day interaction with creative team for the development of advertisement campaigns• Vendor management – Selection of vendors for the completion of various outsourcing jobs in Pan India basis .• BTL Marketing Plan – Prepare a below the media plan like- Market Activation, Product Survey, Mall Activation, Rwa’s activation, OOH media plan, branding Indoor and outdoor, Print Production jobs, etc.