Shachar Oren

Shachar Oren Email and Phone Number

Founder & Managing Partner, Sound Media Ventures @ PEF Community
Shachar Oren's Location
Atlanta, Georgia, United States, United States
About Shachar Oren

I manage Sound Media Ventures, an alternative investments firm I established in 2020 to invest early in media technology founders. An operator-turned-VC, I leverage my domain-specific experience and my network to add value to our portfolio companies, which are normally early-stage high-tech startups. I believe Entrepreneurship is Art: You start with a white canvas and an idea, and you apply your colors to create something out of nothing. It's a creative process that involves imagination, skill development, hard work, patience, love, and grit. A strong founder is a passionate artist who dives deeply into their work. Prior to this decade, I built and led Neurotic Media, a high-tech platform that served global Fortune 500 brands with a robust music supply chain and supported back-end and user-facing music features. Think "iTunes in a box", SaaS model. After 17 years of managing our growth, I secured the 10x exit of Neurotic Media to Peloton Interactive (NASDAQ: PTON) in 2018, and as a result also served as VP of Music at Peloton 2018-2019.I participate in several global investment networks. I enjoy remaining curious and learning from others at each and every step along the journey. Having been a part of PEF (post exit founders) since 2023, I now chair the fast-growing ATL Chapter. The comradery within PEF, with everyone having shared the hi-tech entrepreneurial journey through an exit, is invigorating.For more than two decades, I've been advising and mentoring founders at the formation, angel, and seed level via various accelerators, including LA-based Techstars Music, Georgia Tech’s ATDC and Create-X, Georgia State University’s Main Street, and MN-based Gener8tor. I served on boards with Atlanta Technology Angels, GA Tech College of Creative Design (Dean's Executive Advisory Board), and Georgia Music Partners (as President). In 2025 my focus will be on Georgia Humanities.

Shachar Oren's Current Company Details
PEF Community

Pef Community

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Founder & Managing Partner, Sound Media Ventures
Shachar Oren Work Experience Details
  • Pef Community
    Chapter Lead - Atl
    Pef Community Oct 2024 - Present
    ATL chapter lead for a global community of post exit founders who seek purpose, meaning, happiness, and problem-solving among colleagues with shared experiences.
  • Sound Media Ventures
    Founder & Ceo
    Sound Media Ventures Jan 2020 - Present
    Sound Media Ventures' vision is that as web3, Metaverses, blockchain, streaming, UGC, and other novel technologies proliferate, media is growing increasingly pervasive in our lives. We use media to create, communicate, learn, exercise, entertain, transact, and beyond. Our mission at Sound Media Ventures is to offer broad coverage of emerging media technology companies. Our investors include post-exit entrepreneurs, engineers, data scientists, professors, operators, and risk managers. Our investments (from early seed through Series A) reach across the globe, reflecting our commitment to finding and supporting emerging talent based on merit and regardless of location.We invest in visionaries and disruptors who transform how media, in its broadest forms, is created, distributed, and monetized. We seek companies that leverage novel technologies to drive scale and where we add strategic value to influence performance outcomes. Our objective is to generate strong investment returns for accredited investors, adjusting risk through diversification and driving high returns with a well-curated crop of companies.
  • Peloton Interactive
    Vp Music
    Peloton Interactive Jun 2018 - May 2019
    New York, Us
    Transitioned Neurotic Media tech and team into Peloton. Got our mission completed, establishing the Peloton music platform ecosystem end to end. Led global music innovation, including a partnership with Techstars Music.
  • Neurotic Media
    Founder, President And Ceo
    Neurotic Media Jun 2001 - May 2019
    Atlanta, Ga, Us
    On June 2018, Neurotic Media was acquired by and became a subsidiary of NY-based Peloton Interactive Inc. At Neurotic Media, we drove consumer behavior with popular artists and songs. Our B2B services (i.e. SaaS) utilized our proprietary, patented software platform for distributing and marketing music online in white-label and bespoken configurations. We provided brands with control over how they commercialized digital media using private-labeled UX and API services. Some used to refer to this as an "iTunes in a box" or a "Spotify in a box", to help illustrate some reiterations. Those are but two example use cases of how brands used Neurotic Media. We worked with over 5,000 brands during the company 's life. This was a wonderful, 18-years journey shared with an amazing group of colleagues, partners, and investors.
  • Amplified
    Senior Vp, International Business Development
    Amplified Apr 1998 - May 2001
    Atlanta, Us
    I was the 5th hire at Amplified, a startup that at its highest point included about one hundred and fifty. After a week of training (my boss and mentor Frazier Hollis shared his "Frazier's Business 101" on a whiteboard and then unleashed me), I ventured out to try and sell an idea, a vision. It worked. We inked the first-ever digital distribution deals as a B2B SaaS provider in early 1998 with Tower Records, Warehouse Music, and Transworld Entertainment. I spent three years running point on business development globally. I learned a ton at Amplified, worked with an amazing crew, and built a fantastic network of colleagues who, in the following decade, rose across the music ecosystem as leaders and executives.
  • Ichiban Records Inc
    A&R & Radio Pr
    Ichiban Records Inc Aug 1995 - Nov 1997
    I promoted various priority releases to radio stations across several genres. In 1997, I spearheaded the creation of Altered Records, an alternative music imprint, as an A&R representative. We released recordings by Drivin n Cryin, The Fleshtones, Pineal Ventana, and more.
  • Shoestring Records, Llc
    Business Owner
    Shoestring Records, Llc 1995 - 1997
    I launched an indie label in ATL with my partner James St. James (of The Point fame). We released albums by William Carlos Williams, Pineal Ventana and Tweezer. This was my first foray into running a newco right out of college.

Shachar Oren Skills

Digital Media New Media Mobile Devices Entertainment Marketing Social Media Marketing Marketing Strategy Strategic Partnerships Product Management Digital Marketing Music Industry Music Social Media Digital Strategy A&r Start Ups Mobile Marketing Product Development Crm Radio Mobile Public Speaking Sales E Commerce B2b Business Development User Experience Executive Management Strategy Management International Sales Operations Management Cross Promotions Alliance Marketing Partnership Marketing Social Networking Consultative Approach Service Delivery Creative Strategy Entrepreneurship Online Marketing

Shachar Oren Education Details

  • Georgia State University
    Georgia State University
    Music Industry / Music Production

Frequently Asked Questions about Shachar Oren

What company does Shachar Oren work for?

Shachar Oren works for Pef Community

What is Shachar Oren's role at the current company?

Shachar Oren's current role is Founder & Managing Partner, Sound Media Ventures.

What is Shachar Oren's email address?

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What is Shachar Oren's direct phone number?

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What schools did Shachar Oren attend?

Shachar Oren attended Georgia State University.

What are some of Shachar Oren's interests?

Shachar Oren has interest in Children, Jogging, Traveling, Politics, Technology, Scuba Diving, Of Course, Reading, Science And Technology, Music.

What skills is Shachar Oren known for?

Shachar Oren has skills like Digital Media, New Media, Mobile Devices, Entertainment, Marketing, Social Media Marketing, Marketing Strategy, Strategic Partnerships, Product Management, Digital Marketing, Music Industry, Music.

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