Shadow F. Email & Phone Number

Shanghai, China

中国 上海

1. Global BrandingLead a team of writers and work to create a consistent global brand image for the CIIE (China International Import Expo), to reflect its values while considering cultural sensitivities.2. Content Creation: Develop and oversee the execution of content for the expo’s website, print advertorial, and social media including Facebook, Twitter.

中国 上海

1. Localization:Collaborate with museums abroad (mainly The British Museum, The MET and V&A Museum) to adapt and develop PR materials and messages for the museum’s **licensing business** in China, including pop-up stores and online retail.2. WeChat and Weibo Operation & Vendor ManagementManage a team of copywriters and designers from an advertising agency.

中国 上海

Write and edit stories for the magazine in Chinese and English on the coffee industry, lifestyle trends, and brands in China.

中国 上海

1. Collaborate with the event and marketing team to generate print and online content on the Chinese bar industry and lifestyle issues in general. 2. Write, edit and translate feature stories for the magazine, its website andWeChat.

中国 北京市

1. Write and edit news stories and advertorials for the newspaper, mainly covering the tourism and hospitality industry in China. 2. Develop a distinct voice for promotional materials for clients (companies and government bureaus) across all communication. 3. Conduct interviews and maintain relationships with managing executives of multinational hotel.

硕士

学士