Shae Parsons Email & Phone Number

Auckland, NZ

Auckland, Auckland, New Zealand

Auckland, New Zealand

Auckland, New Zealand

Auckland, New Zealand

- Collaborated cross-functionally across Product, Customer, Marketing, and Sales to enhance collaboration and streamline the product education process.- Led the successful go-to-market strategy for 10+ products, including creating impactful content and developing effective positioning and messaging strategies.- Managed and nurtured the Tradify Customer.

-Crafted engaging and impactful content for New World's weekly eDM, reaching Clubcard members nationwide and driving customer engagement and loyalty.-Authored compelling website copy and persuasive promotional material for Four Square's 'Good Sorts' campaign, effectively showcasing the brand's values.-Meticulously proofread and edited the prestigious New.

I create content for Dish Cult -- a digital experience that showcases Auckland's culinary hotspots.- Writing both long-form and short-form copy - Self-editing- Adapting tone and language for targeted audiences- Extensively researching and experiencing the trends in Auckland's food scene

Auckland, New Zealand

At New Zealand Trade and Enterprise, I was responsible for creating, curating, editing, and publishing content to the agency's digital exporting platform, myNZTE. Creating digital content required regular liaison with key stakeholders in the international business community. I regularly used MS Office, Adobe CC, CMS software and SEO principles in this.

Singapore

At Baldwin Boyle Shand, I assisted in executing public relations campaigns across the Asia-Pacific and Middle East regions. This role required strong relationship and media liaison, strategic media writing, administrative and analytical skills.- Completed the internship under the AUT Internz International Scholarship 2019 intake- Assisted in Trade Shows.

Auckland, New Zealand

CSDA is an organisation under the AUT School of Economics that uses economic models and data to solve social issues. This role involves:- Writing content for the CSDA website- Media monitoring and liaison - Repurposing content for general audiences- General admin

Academic Coach and Tutor for The Learning Collaborative, which includes work for NCEA Campus and CampusLink.

Auckland, New Zealand

Public Relations Intern at PPR, one of the world's largest and fastest-growing Public Relations agencies. This role involves the following tasks;- Media releases – write a release based on client needs and gain feedback on writing style and technique- Media kits – sourcing, packing and distribution- Media lists – learning the consumer media and influencer.

Auckland, New Zealand

I was a media intern for New Zealand Fashion Week, under Campbell & Co. This role involved;-Liaising with key media personnel-Doing feature writing summarising shows and events-Sorting backstage passes and communicating with designers on allowed media personnel-Networking with key players in the Fashion industry

Master'S Degree, Computer And Information Science

Activities and Societies: #SheSharp Member, AUT Women in STEM Mentee Program

Bachelor Of Business — Bbus, International Business

Activities and Societies: AUT Business Honour Roll, AUT Scholars' Society, AUTSA Community Engagement Award 2018, CO.STARTERS Intake 16

Bachelor Of Commmunication Studies — Bcs, Public Relations, Advertising, And Applied Communication

Activities and Societies: AUT Significant Students' Scholarship recipient, NZQA Media Studies Scholarship recipient 2015, AUT Scholars'.

Ncea Level 1-3, Spanish, Classical Studies, History, Media Studies, Drama, Maths, English, Excellence Endorsed

Activities and Societies: - Enviroschools Leader - Academic Excellence Recipient - Flying Kiwis Ambassador for New Zealand - Service.

Introductory Radio Course, Radio And Television

Activities and Societies: Introductory Radio Training Course at Whitireia in 2014. Passed NCEA Level 2 and 3 Unit standards for Radio.