With over 36 years of leadership experience across the garment, textile, and manufacturing sectors, I have built a reputation for driving business transformation and operational excellence. My career has spanned the Middle East and Africa, where I have played a pivotal role in elevating some of the region's largest manufacturing and production companies.As the Chief Operating Officer of Safetex Group, one of the Middle East's leading manufacturers of home linens and soft furnishings, I oversee operations across multiple facilities. Under my leadership, Safetex has streamlined its production processes, implemented cutting-edge technologies, and enhanced profitability through strategic cost-saving initiatives and process improvements.Before joining Safetex, I served as the CEO of Al Borj Machinery LLC, a prominent supplier of industrial machinery in the apparel and home textile industry. Over my 32-year tenure, I spearheaded business expansion across Jordan, Kenya, and Ethiopia, significantly increasing market share and revenue. I also led the establishment of affiliated companies in India and launched a successful e-commerce platform, mysewingmall.com, that transformed the company’s digital presence.Key Achievements:Increased operational efficiency at Safetex Group by 20%, improving delivery timelines and reducing production costs through the implementation of lean manufacturing practices.Launched and grew multiple businesses within the Al Borj Group, driving 15% year-over-year revenue growth.Successfully advised the board on several high-impact business initiatives, contributing to the development of new revenue streams and profitable business verticals.Led business expansions into three international markets (Jordan, Kenya, and Ethiopia), overseeing operations and ensuring consistent profitability across locations.Pioneered the development of e-commerce capabilities within the Al Borj Group, creating a new revenue stream that significantly enhanced the company’s reach in the digital marketplace.Throughout my career, I have consistently demonstrated a passion for innovation, problem-solving, and the integration of technology into traditional business models. I am driven by a commitment to continuous improvement and believe that the future of business lies at the intersection of artificial intelligence and practical wisdom. My approach to leadership is grounded in fostering collaboration, nurturing talent, and empowering teams to achieve their highest potential.I look forward to connecting with like - minded people