Daric is a P2P exchange trading platform which started its activity in 2022 with a focus on gold. The main idea of Daric is to create a platform for continuous savings and preserve the property valueI work with Daric as a consultant in the field of product development as well as marketing:- Launched PWA P2P market including basic features like Asset Management, Reports and 24-h Trading- Go to Market Strategy and implementation with the average growth of 2.6% monthly for registered users- Launching B2B2C solutions with the aim of financial peace of employees of organizations through continuous savings- Online marketing campaigns that lead to an increase in users and a MAU increase by 80% in 2 months - Marketing and Social marketing strategy- Implementation of performance marketing

INVESTATE opens the gate between Iran and Spain, attracting investors and encouraging the free movement and unexploited opportunities between both countries especially through Golden Visa Programs.Here I had different experiences that were mostly marketing:- Working with a multinational team in Iran and Spain- Increasing the number of monthly qualities leads up to 22%- Using the Event channel as a successful channel for Lead Acquisition and holding 12 events (2 events with the presence of the Spanish commercial consul)- Changing the content production strategy in social media, especially Instagram, and increasing the number of followers by 100% (from 50,000 to more than 100,000)- Holding more than 10 influencer marketing campaigns in Iran and Spain with the best bloggers in the lifestyle field.

Decentralized Technology is a custom blockchain software development company based in Dubai and also is the blockchain development branch of Ernyka Group with products like Excoino and Hippowallet. It specialises in blockchain project consultation, helping businesses to create decentralised ecosystems and blockchain-based projects. Blockchain Commodities aims to be a catalyst for impactful digitalisation. It is an end-to-end consulting partner, ensuring businesses are able to become blockchain-readyOur product was a cryptocurrency payment gateway that was developed for the Iranian market under the name of Bitrah and for the market outside of Iran under the name of RiverPay. Our team included 10+ Back-end and Front-end developers, Scrum master, Devops and about 5 shared people from the software testing team, design team, and mobile development team were present in our team.My impacts as a product manager was in these cases while i worked with a multinational team:- Analyzed the blockchain-based business and turning it into BPMN and Collaboration in database design with the lead technical team using EDR- Conducted market analysis, product discovery and benchmark of more than 10 similar international products to identify emerging trends, influencing product strategy and facilitating the Go to Market strategy- Enhanced Bitrah.com old product that increased customer engagement by 20% within the first six months- Led the development and launch of a new software product (Riverpay.io) which was developed for the United Arab Emirates market, utilizing Agile methodologies to ensure timely delivery- Implemented product roadmaps, ensuring alignment with company goals and stakeholder expectations- Compilation use-cases for pre-release test scenarios

Nobitex is the largest crypto-currency exchange platform in Iran with more than 50 coins and tokens pairing with IRR are supported with more than 5 million registered usersAt the time of my presence, the Nobitex product team was being formed and these duties were my responsibility as the senior product manager:- Improved the old web panel that increased DAU by 2.5% within the first 3 months- Contributed to the optimization of a KYC process that reduced the average resolution time for customer support tickets by 15%- Spearheaded the launch of a new web panel product which has had an impact on the 66% growth of the number of registered users in the next 2 years. With the launch of registration pages, referral and the new website, these results were achieved: - Increased onboarding efficiency and dropout rate during registration dropped by 5% within the first 3 months - Increased ARPU of referred users in 3 months after launch by 0.5% compared to ARPU of all referred user till that point - Increased average session duration of website (not panel) by 1% within the first 3 months- Worked with the UI/UX team to redesign the most important page of the web panel (exchange page) based on the benchmark of global examples and usability tests- Established a vision and key priorities for the product, make appropriate trade-offs to optimize time-to-market clearly and communicate goals

Hoodad is a software and mobile app development team, which is considered one of the sub-groups of Matt Marcom Holding. Some of the software development projects are customized and some others belong to HoodadAs the product manager of Paydaa investment app, I formed a team of 10+ people, including backend, frontend, UI designer, test, and also there were 2 people from the mobile team (iPhone and Android) in our team:- Developing OKR framework- Development and training of Agile methodology and Scrum framework and its implementation in the team- Conducted market research and identified potential user pain points in more than 10 different business models- Assembled and led cross-functional teams of developers, designers, and other stakeholders to drive product development and innovation- Orchestrated the successful launch of Paydaa, achieving a milestone of 9,000 total active users within the first year of launch, with an average engagement time per active user of 7 minutes- Led the development of a mobile application that received an average rating of 4 stars from over 3,000 users within 6 months of its launch- Implemented BI Dashboard for user behavior analysis using SQL queries- Coordinated and executed a user acquisition campaign on the Cafebazaar app store, achieving a 10% reduction in CPA and a 15% increase in conversion rate within 6 months of launch

Nazarbazar was one of Iran's native online market research services that was developed in the fourth cycle of the Avatech accelerator. This two-sided platform, by having a wide range of Iranian consumers, provided the possibility of online market research for all large and small businesses and provided them with the report of this research with interpretation. The possibility of designing questionnaires with different models (similar to the current Porsline) and providing visualization were among the features of this platform. This startup was failed due to problems with investors in Iran, and Co-founders continued the same platform with the name Researchonmobile.com in Turkey and acquired by RIWI.com

Homa is an e-commerce in which all processes from negotiation with foreign suppliers (usually China), import, warehousing, marketing and sales and shipment of goods were gradually built and grown.At first, it operates in the field of mobile accessories, and now it operates in the field of watches under the Unikwatch brandIn this startup and at the same time with my presence, i had these achievements:- Formed and led multidisciplinary teams comprising data entry, graphic design, sales support and storage functions, totaling 15 members- Launched and managed the company's Instagram page (unikwatch) as the primary marketing platform- Established enduring content generation and advertising partnerships with high-traffic pages over two years, contributing to a substantial Instagram following of approximately 70,000 followers.- Achieved consistent daily order volumes exceeding 300 in Tehran and other cities- Achieved 70% increase in Return on Investment (ROI) over a two-year period

GSM was originally an idea to guide purchases in different markets that started with the mobile phone market. The first product of that was GSM.ir which was recognized as the top 5 mobile phone buyer's guides in Iran. With a short interval, the printed magazines of Kalayab Mobile and JIBI were also released. In the following years, it also entered the automobile and home appliance marketsThese are my most important achievements during this role:- Established and led distributed content teams for GSM.IR website, JIBI magazine, and Kalayab magazine- Drove a 60% surge in monthly visits to the GSM.IR website over 2.5 years- At its peak, GSM.IR attracted over 70,000 simultaneous users, a testament to the engaging and valuable content we provided- Pioneered live coverage of Apple product launches, advancing live blogging practices in Iran.

The JIBI magazine was published as a periodical (and sometimes monthly). This magazine was one of the top mobile phone media in Iran by publishing articles on the specialized review of mobile phones and matters related to this market, at a time when it was still popular to read printed magazines.As the editor of this magazine, I achieved these achievements:- Printing 10+ issues of the magazine- Forming a content team of 15+ people including internal colleagues and external writers- Increasing the circulation of the magazine by more than 30%- Turning the magazine into a profitable product and preventing its closure