With over 13 years of diverse experience in sales, marketing, and education, I’ve had the privilege of working across FMCG, the service industry, and teaching. My journey has equipped me with a strong foundation in professional communication, from writing reports to managing external client interactions.Throughout these roles, I’ve honed my ability to convey messages clearly and persuasively, a skill that has become central to my work today. For the past 3+ years, I’ve transitioned into copywriting—starting part-time for the first 15 months and now full-time for over 3 years. I’m grateful for the variety of roles and industries I’ve experienced, as they’ve shaped my understanding of how businesses operate and how people react in different professional environments.Exposure to different sectors has given me a unique insight into what businesses value and how competitors approach challenges. Combined with the power of research, this firsthand experience has given me a distinct edge in crafting messages that resonate.I’m excited about where this journey takes me and how my background continues to inform my copywriting work today.