Tutor for Undergraduate Marketing Communication Academic Teaching Assistant for: 1) Master’s Marketing Management 2) Master’s Digital Media & Marketing Communications

Wavetec is a health tech company that is focused on creating innovative tech solutions for circulation enhancement & pain management in the medical, wellness & sports categories.Areas of interest - active pneumatic compression, photobiomodulation, active heating, remote patient monitoring & care.

At Twinery we are committed to creating consumer centric innovative solutions. Developing and taking to market non-invasive technological pain management solutions. Interested in building relationships potential partners and enthusiasts alike.

Wavetec is a Health Tech company headquartered out of Colombo Sri Lanka and is fully owned by MAS Holdings.We are a white-label solutions provider that creates connected devices from circulation enhancement to pain management, creating solutions for the Medical, Wellness and Sports categories within the Health Tech space. Our goal is to bridge the gap between the healthcare/wellness provider and the patient/user by creating smart solutions that unlocks remote patient monitoring & care through our technology portfolio. https://www.wavetecsolutions.com/

Focused on working with brands and potential partners to commercialize and market medical uniforms and reusable masks.

Implemented McKinsey & Company's strategic recommendation to Central innovation organisation of the group and SBU Innovation Teams- Established a definition to 'innovation’ which brought functions such as Automation, Lean, Product, Technology, and Digital functions together.- Worked closely with central functional teams to restructure the organisation to an agile innovation-oriented organisation making changes to reporting lines, job roles, and established accountable decision-making responsibilities for the innovation board and innovation teams- Worked with SBU CEOs and top-level management across the organization to form the new innovation strategy- Conducted trainings for internal teams on the innovation strategy, structure and process

- Conducted primary and secondary research using mixed research methods to understand the opportunities available to commercialise direct-to-garment printing technology - Launched a streetwear E-commerce clothing brand for Gen Z and Millennial’s in the US and was based in the US for two months for the brand launch.- Additional marketing efforts: PR, Influencer marketing programs, digital marketing and social media management

Worked directly with ‘Future Works’ business director and project teams to ensure projects are achieving set objectives and milestones. Key achievements: - Core team member that formulated the Wearable Technology strategy - Member of the team that formulates the budgets required by the company for the upcoming year - Assessing multiple business opportunities- Identification of areas of play and relevant consumer segment(s) to begin explored and validated. - Numerous trips to the US to conduct in-depth consumer research (one-on-one interviews, focus groups, hackathon’s, prototype testing with consumers, etc)

Developed effective sales skills, addressing customer objections, and tracking of performance and K.P.I.sInfluencing factors on buying behaviours, budgeting and goal setting and product and industry knowledge.Planning and preparation of site essentialsLearned the attitudes and behaviours required for success, and customer service essentials.

Intern to head of HR department – making amendments to company policies, terms and condition to various sectors of the conglomerate (1 month),Product Development & Distribution department – ensuring orders were taken and delivery of products were successfully delivered in a timely manor, making amendments to product packaging and rebranding of existing products (1 month),Finance & Accounting department – responsible for keeping transactions of a few accounts of conglomerate using SAP system (Computerized bookkeeping software),IT Department – assisting with revamp of company website, coordinating directors messages and direction to website.

Designing and implemented a confidential database,Overseeing the project and making sure team met the deadlines.