-- Oversees all client relationships at Orbit to ensure regular quality contact with existing clients.-- Define and implement improved client retention strategies.-- Established a new process to collect and document regular client feedback as part of the effort to improve overall client experience and to recommend process improvements.

I'm delighted to join my friends and the awesome team of "Orbiteers" at Orbit Media Studios.Assisting Orbit initially in a lead business development role, I :-- Developed and implemented a new cadence within the prospecting and lead qualification process to increase outreach, conversion rates and ultimately sales.-- Introduced improved lead nurturing processes in collaboration with the marketing team.-- Worked directly with the CEO and CMO to develop an ABM lite (one to few) marketing approach to more effectively target Orbit’s ideal client profiles.-- Managed the target audience development and promotion of a series of industry-specific webinars via LinkedIn.

‒– Focus on contract negotiations, market penetration/expansion, and account development & management. Secured B2B clients, including Essendant (FKA United Stationers), Crate & Barrel (Land of Nod), OfficeDepot, OfficeMax, Staples, and The HON Company. ‒– Responsible for growing revenues by 600% while establishing a significant stream of recurring revenue by developing and implementing a SaaS licensing model in lieu of project-based pricing.‒– Budget responsibilities for all areas of operations, including marketing/advertising, research and development as well as new product launches.‒– Manage the response process to requests for proposals (RFPs) and conduct sales presentations to key accounts. Utilize inside sales team and lead development groups to build a multimillion-dollar sales pipeline.‒– Utilize outside agency (Catalyst Communications) to develop marketing communications and advertising material. Conceptualize messaging and calls-to-action that align with the company’s brand. ‒– Secured co-marketing arrangement with Essendant and cut marketing costs by $100,000+ by securing promotions through Essendant’s national marketing channel.‒– Initiated product development and market launch for the Visual Planner. Managed software development, from software conceptualization, programming & prototyping to process management, staffing, and financial management.‒– Realized a 300% increase in account revenues from BBF due to a significant jump in traffic and purchases ($1.4M in one year) within BBF products pages on Staples.com. ‒– Introduced a desktop sharing and remote access software used for customer training and support. Cultivated a customer-centric culture within the support team, leading to improved customer satisfaction levels and reduced license cancellation rates to less than 2% per year.‒– Identified current customer needs and subsequently expanded the product line to include the first generation of company’s web-based space-planning tool.

‒– Secured initial client accounts, including Mattel, Herman Miller, The Genie Company and Yale Hardware, for the company’s initial solution: Animated Instructions.‒– Established a successful partnership with Herman Miller and Toshiba to develop an interactive “Chair Demonstration Application” for tablets; rolled out application to dealerships nationwide. ‒– Conducted extensive market research and identified new applications for company’s initial offering, leading to a 300% increase of the target market size.

Developer of place-based broadband media and e-Commerce networks.

Developer of of authoring tools, interactive kiosk networks and their software applications.