Marketing Head - Agri Business
CurrentHead – Agribusiness (Sales & Marketing): • Territory coverage – All India • Responsible for Business growth through Business Development, Channel Development.• Concept selling among Dealers / Distributors & governmental machinery, educating, sensitizing them - Developing key clients with special reference to influencing apex level government officials in state & centre / nodal agencies etc. wrt Greenhouse covering films, Mulch films, Geo membrane pond liner, Grow bags & Grape covers, creating awareness wrt issues & Essen’s solutions through respective technology / products / services, creating government opinion in favor of Essen. • Conduct explanatory meetings with potential clients; enhance awareness and acceptance level of Essen’s business solutions in respective segments.• Planning & executing strategies for Business growth & sales.• Liaison with Govt. officials including BIS. Achievements:-• Successfully appointed 2 Distributors in Maharashtra, 1 in Tamil Nadu, 1 in Karnataka where company was struggling for market share. • Active core committee member on various committees including BIS for development of standards for Greenhouse film, Mulch film and Geo membrane pond liners. Successfully revised IS 15827 & IS 2508. Successfully empanelled IS 2508 in Andhra, Telangana & Rajasthan.