Shailesh Kumar Sn Email & Phone Number

India

Bangalore

Bengaluru Area, India

Bangalore Area, India

Bangalore

n Business Manager in media planning and strategy department for clients Wipro, Ruchi Soya Industries, Fiat, Platinum Gild International and Franklin Templetonn Ruchi investing heavily on TV, have studied and helped the brands to use cinema, print and outdoor to its maximum potential based on consumer demographics and psychographicsn Target Group Ratifications (Finding the consumer based on demographics and psychographics), studying the SOV and SOE, Setting frequency levels and Media weightages. n Proficiency in handling TV, Print and Radio plans with experience in handling clients like Ruchi, Fiat, Colors and Platinumn Understanding and working closely with digital, content, cinema and activation teams for providing apt and unique solutions to the clients basis campaign objectiven Pro actively update the clients with the competitors upcoming campaign, details of ongoing campaigns, visit the market and present the findings to the clientsn Key Launches : Fiat – Punto Sport, Make the Move Campaign ; Franklin Templeton – Family Solutions, Investor Education; Ruchi Soya – Re-launch of Mahakosh Oil and Sunrich Oiln Worked on pitches for World Gold Council, Raymonds and Ruchi Soys Industries

n Assistant manager in the commercial banking department for small and medium enterprises, focusing on clients who are in IMPEX businessn Grow the SME customer base of the bank by acquiring new to bank customersn Build referral network in order to get good quality leads and get them consistently n Provide trade solutions to the customers in order to facilitate trade and service them from time to timen Cross sell of other bank products in order to increase the revenue share from the existing customer base

Mumbai

Client Servicing – Sony Entertainment Television and Tata Capital

Executive Education, Digital Marketing And Analytics

Pgdm (Mba), Marketing/Marketing Management, General

Specialization in marketing from Chetana’s Institute of Management & Research

B.Com, Commerce