The functional areas of responsibility that my job profile needs are:Perform keyword research in coordination with client business objectives to optimize the existing content, to provide recommendations and execute strategies for content development in coordination with SEO goals being general and keyword specific. I need to keep pace with SEO, search engine, social media, and internet marketing industry trends and developments. For me, the major task is to work closely with other team members to meet a client goal which ultimately enhances the functioning of my job. For these responsibilities to be performed I have to think creatively, identify and resolve problems which require a high level of autonomy, self-motivation etc.Thus, for these professional competencies to be achieved I need to and have been a dedicated, analytical and organizational Digital Marketing.