Are you seeking a results-driven Digital Marketing Director with a proven track record of elevating online visibility and spearheading growth through robust digital strategies?I am well-equipped to drive your organization to new heights. Let's connect on LinkedIn to explore how my strategic approach and diverse skill set can bring valuable insights and deliver measurable success to your team. Let's embark on a journey to unlock your digital potential together!As a seasoned Digital Marketing Director with 15 years of experience in the industry, I excel in enhancing organizations' online visibility and driving growth through strategic digital marketing campaigns. My expertise lies in leveraging key social media platforms to boost engagement and conversions effectively. I specialize in formulating comprehensive social media strategies, conducting in-depth data analysis, and presenting insightful metrics reports. Furthermore, I am skilled in performing social media audits and executing targeted campaigns using cutting-edge tools, always focusing on aligning strategies with key performance indicators (KPIs) to ensure measurable success. In addition to my digital marketing prowess, I bring valuable experience in operations management. I have a proven track record of leading operational teams to achieve critical KPIs and Service Level Agreements, optimize service delivery processes, manage risks, and enhance organizational reputation. My solid interpersonal, negotiation and influencing skills foster collaboration and drive successful outcomes across various roles such as Digital Marketing Consultant, Operations Manager, Community Manager, and Marketing Team Lead. With a diverse skill set encompassing Digital Strategy and Performance Marketing, I am adept at crafting and executing digital marketing campaigns that elevate brands' online presence and foster growth. I prioritize aligning strategies with KPIs to deliver tangible results. Additionally, my expertise in team leadership, problem-solving, and strategic thinking enables me to bring substantial value to companies seeking proficient team management and effective challenge resolution.
Freelance
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Digital Marketing DirectorFreelance Sep 2009 - PresentEgyptAs a seasoned Digital Marketing Director with 15 years of experience in the industry, I excel in enhancing organizations' online visibility and driving growth through strategic digital marketing campaigns. My expertise lies in leveraging key social media platforms to boost engagement and conversions effectively. I specialize in formulating comprehensive social media strategies, conducting in-depth data analysis, and presenting insightful metrics reports. Furthermore, I am skilled in performing social media audits and executing targeted campaigns using cutting-edge tools, always focusing on aligning strategies with key performance indicators (KPIs) to ensure measurable success. In addition to my digital marketing prowess, I bring valuable experience in operations management. I have a proven track record of leading operational teams to achieve critical KPIs and Service Level Agreements, optimize service delivery processes, manage risks, and enhance organizational reputation. My solid interpersonal, negotiation, and influencing skills foster collaboration and drive successful outcomes across various roles such as Digital Marketing Consultant, Operations Manager, Community Manager, and Marketing Team Lead. With a diverse skill set encompassing Digital Strategy and Performance Marketing, I am adept at crafting and executing digital marketing campaigns that elevate brands' online presence and foster growth. I prioritize aligning strategies with KPIs to deliver tangible results. Additionally, my expertise in team leadership, problem-solving, and strategic thinking enables me to bring substantial value to companies seeking proficient team management and effective challenge resolution.
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Make Up ArtistFreelance Jan 2010 - Jan 2017
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E-MarketingFreelance Jan 2009 - Jan 2013
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Social Media Marketing ManagerMafateeh It & Media Solutions Jan 2021 - Oct 2023As a Social Media Manager at Mafateeh Company, I played a crucial role in overseeing the company’s digital marketing strategy. I was responsible for orchestrating daily project management tasks to ensure their successful completion. This included managing social media campaigns, content calendars, and overall content maintenance. Additionally, I evaluated the effectiveness of various marketing campaigns, led work teams, engaged with customers, enhanced performance, provided regular reports, and conducted periodic meetings to monitor business progress. Notably, some of the key accounts I managed included the Jordanian Dairy Factory Baladna, RZ Packaging Factory, and Engineering Contracting Company BIMCO. -
Digital Marketing ManagerAloha.Com.Eg Nov 2021 - Mar 2022EgyptI worked at the Aloha.com e-commerce platform as a digital marketing manager. I was involved in this project from the beginning, laying the foundation for a strong digital marketing strategy to launch the platform through social media channels. including improving the website with the development team. Crafting a robust strategy and leading a proficient team, I created meticulous plans for the initial phase, covering competitor analysis, market entry strategies in the Egyptian e-commerce sector, attracting suppliers, understanding dynamics, addressing concerns, and clarifying value propositions. My focus was on enhancing consumer engagement and transactions. I take pride in my pivotal role and significant contributions to the platform's growth and success. -
Digital Marketing Specialist & Media BuyerChantuque-Iemco Garments Jun 2021 - Nov 2021Cairo, EgyptIn my previous role at Imco Factory exporting jeans to Turkey in the free industrial zone in Egypt, I spearheaded the launch of an online retail project in collaboration with the factory. I established a strong online presence through social media platforms like Facebook and Instagram. I managed daily sales operations, order fulfillment, and customer relations. Additionally, I played a key role in developing a content strategy, organizing photo shoots for denim garments, suggesting attractive display methods, and creating videos for each product. My experience includes running campaigns, ads, and content on various platforms, optimizing performance, and implementing strategies to achieve business objectives effectively. I have a proven track record of driving growth and enhancing brand visibility through targeted digital marketing efforts.
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Operations ManagerUnimark Marketing Jan 2020 - Feb 2021Dubai, United Arab EmiratesDuring my tenure at Unimark Marketing agency, I served as the Operations Manager, leading a team to achieve production and quality targets. I applied lean manufacturing methods to enhance processes, boost productivity, and reduce downtime. My role involved managing client relationships, and overseeing recruitment, training, and performance evaluations. I set business standards, facilitated daily operations, supported production planning, identified areas for improvement, and generated reports for decision-makers. I also delegated tasks, conducted performance reviews, and played a key role in shaping the digital marketing strategy. Additionally, I orchestrated daily project management tasks, managed social media campaigns, and evaluated marketing effectiveness to optimize performance and engage with customers effectively. -
Social Media Account ManagerUnimark Nov 2019 - Feb 2021Dubai, United Arab Emirates
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Community ManagerChefaa Jul 2020 - Jan 2021El Maadi, Cairo, EgyptDuring my time at Chefaa, I held the role of a Community Manager, spearheading the creation of an exclusive community aimed at promoting skin and hair care products. My responsibilities included the establishment, growth, and management of the company's online communities, particularly focusing on engaging and connecting with female audiences. This involved tasks such as generating marketing content for hair and skin care products, overseeing video production sessions including interviews with healthcare professionals to provide expert advice on various health concerns, editing interview videos for publication within the community, recruiting new members, crafting product reviews, and strategizing promotional campaigns to drive group and channel subscriptions while fostering trust among the audience. -
Senior Social Media SpecialistUnicomgroup Jan 2019 - Feb 2020Saudi ArabiaIn my previous role at Unicom Group, a company with diverse projects, I managed social media platforms for around 16 projects spanning various sectors including website development, app creation, engineering, and government collaboration in countries like Saudi Arabia, Iraq, Yemen, and Egypt. I created individual pages for each project and devised a monthly plan for each one. I also oversaw the execution of websites for these projects, including design and content creation. Furthermore, I contributed to improving the company profile content for each project, created powerful presentations, and supervised enhancements and project interface improvements across all channels. -
Celebrity News Editor At Gheir Online Magazine2Pure Branding Agency Oct 2016 - Feb 2020Dubai, United Arab EmiratesDuring my 5 year tenure at 2Pure Branding Agency in Lebanon, I was immersed in managing various websites for fashion and entertainment magazines such as Nawa3em and Gheir. Initially hired as an Art Editor for Nawa3em, I eventually transitioned to Gheir, a platform tailored for a sophisticated audience. Here, my focus shifted to covering exclusive news pieces within the entertainment realm, particularly those concerning the British royal family. I later took on the role of a Video Editor, further enriching the platform's content diversity. My responsibilities encompassed closely tracking celebrity updates, crafting engaging news articles, producing informative videos, coordinating with social media teams for optimal exposure, and delivering regular progress reports to superiors.
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Celebrity News Editor At Nawa3Em Online Magazine2Pure Branding Agency Jan 2015 - Feb 2020Dubai, United Arab EmiratesDuring my 5 year tenure at 2Pure Branding Agency in Lebanon, I was immersed in managing various websites for fashion and entertainment magazines such as Nawa3em and Gheir. Initially hired as an Art Editor for Nawa3em, I eventually transitioned to Gheir, a platform tailored for a sophisticated audience. Here, my focus shifted to covering exclusive news pieces within the entertainment realm, particularly those concerning the British royal family. I later took on the role of a Video Editor, further enriching the platform's content diversity. My responsibilities encompassed closely tracking celebrity updates, crafting engaging news articles, producing informative videos, coordinating with social media teams for optimal exposure, and delivering regular progress reports to superiors.
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Video EditorF Oct 2017 - Dec 2019EgyptMy Portfolio: https://vimeo.com/user70422767 https://www.facebook.com/Evearabia/videos/1565552723466794/https://www.facebook.com/Evearabia/videos/1580104972011569/https://www.youtube.com/watch?v=hNk2fY1dcWshttps://www.youtube.com/watch?v=bXEstqxiXWs&featurefacebook cover videohttps://www.facebook.com/Evearabia/videos/1544700485552018/https://www.facebook.com/Carpetopia/videos/10155844776547767/https://www.facebook.com/Evearabia/videos/1550210061667727/https://www.facebook.com/Evearabia/videos/1429120487110019/https://www.youtube.com/watch?v=kA5L355UVRQ&index=4&list=UUtWxQvIeotniyjAr6XWwPAQhttps://www.youtube.com/watch?v=nrizWQfxpLY&list=UUtWxQvIeotniyjAr6XWwPAQwe need to talkhttps://www.youtube.com/watch?v=6od8yQdi14U&feature=youtu.bevideo clip songs (marbot bastek)https://www.youtube.com/watch?v=yifXsZlDeFgused Special effects programs: - Adobe premiere pro 2019- Adobe Audition- Adobe PhotoshopCreating storyboard videos with both sound and screen effects.
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News EditorSayidaty Magazine- مجلة سيدتي Aug 2019 - Nov 2019 -
Social Media SpecialistLife Makers Foundation Mar 2018 - Jun 2018 -
Project Manager Online MagazineEvearabia.Com Jan 2014 - Apr 201851 Mohey Eldin Abou Elezz St. Dokki., Giza, Egypt,During my 5 years of experience working with the online magazine EveArabia.com, I started as a beauty and makeup news editor. Through continuous training and a thirst for learning, I progressed professionally to eventually become a Project Manager for the online magazine. In this role, I strategized monthly content plans for various sections such as fashion, celebrity news, and trends. Additionally, I managed the magazine's social media platforms, showcasing my ability to handle diverse responsibilities and contribute effectively to the magazine's success.My Portfolio: http://bit.ly/2J34pAVhttp://bit.ly/2GK4xjzhttp://bit.ly/2GOd5WChttp://bit.ly/2xaxipZhttp://bit.ly/2kmRFaf -
Social Media SpecialistEvearabia.Com Jul 2013 - Apr 201851 Mohey Eldin Abou Elezz St. Dokki., Giza, Egypt,
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Web AdministratorEvearabia.Com Apr 2013 - Apr 2018Egypt
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EditorEvearabia.Com Apr 2013 - Apr 2018
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AccountantTwo Years Experience Nov 2006 - Apr 2013
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Call Center, Data EntryHttp://Hci.Com.Eg/ Oct 2011 - Jul 2012Egypt
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SecretariatHttp://Www.Egymobilia.Com/ Nov 2005 - Jan 2011Egypt
Shaimaa Rady Skills
Shaimaa Rady Education Details
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B.Sc. Of Quality Control
Frequently Asked Questions about Shaimaa Rady
What company does Shaimaa Rady work for?
Shaimaa Rady works for Freelance
What is Shaimaa Rady's role at the current company?
Shaimaa Rady's current role is Digital Marketing Director - Digital Marketing Consultant - Operations Manager - Community Manager - Social Media Expert -Marketing Team Lead -Digital Strategy - Performance Marketing - Media Buyer - E-commerce.
What schools did Shaimaa Rady attend?
Shaimaa Rady attended Cairo University, Workers University Egypt.
What skills is Shaimaa Rady known for?
Shaimaa Rady has skills like Microsoft Office, Teamwork, Project Planning, Team Leadership, Time Management, Social Media Marketing, Social Media, English, Photoshop, Microsoft Excel, Microsoft Word, Negotiation.
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