Shaina Epstein Email & Phone Number

San Rafael, California, United States

Remote

Remote

Part of leadership responsible for internal knowledge sharing program and optimizing cross-team processes.Head of global paid and organic channel marketing strategy and responsible for constructing strategy, overseeing execution, and conducting data analysis for HP Sustainable Impact, HP Graphic Business Solutions, HP OMEN, Instacart, and Wise Snacks.Past.

Provide guidance, identify key objectives, establish KPIs and develop organic and paid strategy for success across social channelsClients: Two Hats Consulting, Merlyn.AI (Palo Alto), Zafarie via Incite Fusion (Kenya), LUSHAA safari and Kilimanjaro mountaineering (Tanzania), District Homes (Berkeley), Resounding Achord (San Jose)

San Francisco

Advises new and existing clients in identifying growth and awareness opportunities on key social channels through strategic programs.Utilizes comprehensive social media tools (Crimson Hexagon, etc) to research customer affinities and competitor data and implements these findings into editorial content and new business pitches.Clients: Israel Ministry of.

San Francisco, California

San Francisco

Consistently revisits and revises strategic plan that advances Eastwick’s standing and value as a social media agency. Guides existing clients to elevated social media practices and activity through strategic recommendations and ongoing advising.Coaches internal teams on social media opportunities through use of audits, making recommendations for.

San Francisco

Curated and deployed quarterly content strategies and content calendars across various social channels.Built social channels and grew Facebook community from 0 to 300,000 followers while maintaining engagement levels double that of the industry standard.Managed high-level and day-to-day activities on Facebook, Twitter, YouTube, Soundcloud, Pinterest.

San Francisco

Developed a marketing strategy consistent with the millennial market along side SOL REPUBLIC co-founders.Highly involved in headphone and logo design process with Astro Studios.

Rochester, New York

Designed individual marketing plans for the fall 2008 titles.Implemented current strategies for lead generation by reaching out to various cultural groups.Oversaw advertising plan to increase awareness of publishing house on campus.

Santa Clara, California

Designed and wrote ad copy for company’s promotional materialsDeveloped feedback questionnaire, communicated with training coordinators at major corporations and other former clients, and completed SWOT analysis on findingsAnalyzed competition through online and in-person research to determine if new geographies were conducive expansion

Rochester, New York

Psychology Research Assistant for Approach and Avoidance Studies

Master Of Social Work - Msw

Associate'S Degree, Human Services, Advocacy And Addiction Studies

Jmgem, Global Entrepreneurship And Management

International program in Barcelona, Taipei, and San Francisco

Joint Masters Of Global Entrepreneurship, International Business

Lived in Taipei for four months as the second term of the joint Masters in Global Entrepreneurship and Management.

Joint Masters Of Global Entrepreneurship, International Business

Lived in Barcelona for four months as the first term of the joint Masters in Global Entrepreneurship and Management. To complete this.

Social Media Strategy For Brands

The class approaches Facebook, Twitter, LinkedIn, Yelp, and YouTube from the perspective of a corporate marketer, building up and breaking.

B.A., Psychology

Activities and Societies: Phi Sigma Sigma (Bursar 2008), Psi Chi (VP Community Service 2008-2009)Business Management Certificate (Simon.