Shaista Abdullah Email and Phone Number
Shaista Abdullah work email
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Shaista Abdullah personal email
Senior experienced professional with deep expertise across multidisciplinary skills like, Digital Transformation, Digital Strategy, Customer Experience and Loyalty, Business Process Reengineering, Customer Value Management, Customer Retentions and Loyalty and Omni Channel Strategy development & execution. International Consulting experience & industry expertise in Telecommunications, Banking & Fintech.
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Chief Schemes Officer1Link (Pvt) LimitedIslamabad, Pk
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Head Of Product Management & Pmo1Link (Pvt) Limited Jan 2023 - PresentKarachi
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Head Of Strategy And CommunicationsMunsalik Digital (Pvt) Ltd Apr 2021 - Dec 2022Islāmābād, Pakistan- Responsible for Business Strategy, Commercial Planning & Contract negotiations with member institutions, DFS Players and other financial ecosystem providers (i.e. NADRA, CIB, AML / CFT etc.)- Development of brand and marketing strategy (content writer for social media channels & website)- Performance goals tracking- Stakeholder & Relationship management - Technical communication (Technical Process Documents, client / customer education & awareness, UX / UI journeys)- Responding to RFP's, proposal writing (grants + funding) -
Strategy ConsultantPakistan Microfinance Network Jan 2021 - Mar 2021Islāmābād, PakistanMunsalik Digital (Pvt) Ltd. is a microfinance industry fintech and subsidiary of Pakistan Microfinance Network. Strategy development and business planning for Munsalik Digital (Pvt) Ltd. -
Chief Digital Officer (Cdo)Khushhali Microfinance Bank Limited Apr 2019 - Jan 2021Islamabad• Conceptualized & created the Digital Financial Services function & Digital Strategy• Leading the bank’s Digital Transformation Journey • Leading the Digi-Agri finance transformation in partnership with International Finance Corporation• Launched Internet Banking (prior to COVID), Mobile Banking app & Call Center Banking -
General Manager: Retentions & WinbackPtcl Jan 2016 - Feb 2019Islamabad Pakistan• Established the consumer Retentions function @ PTCL (23K saved customers)• Developed & re-designed customer journey maps for churn with a proactive ‘save’ process• Facilitated market research required to understand customer’s reasons for churn, test brand health and customer perception scores (via TRI*M) (customer perception score based on performance and preference indicators) -
Senior Manager: Retentions (Mobile & Fixed Business)Telkom Oct 2014 - Oct 2015Centurion, South Africa• Implemented the Retentions strategy & managed the operational execution thereof.• Orchestrated market research to understand churn reasons & customer response to retention bouquets. -
Senior Specialist: Segment ManagementTelkom Apr 2013 - Sep 2014Centurion, South Africa• Developed the Prepaid segment strategy & communication plan & managed the operational governance framework (as part of the segment strategy implementation)• Developed customer journey maps (based on inputs received from research & focus groups)
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Manager: Enterprise Customer Value ManagementVodacom Jan 2012 - Mar 2013Gauteng, South Africa• Built the Enterprise Customer Value Management division & developed the commercial strategy• Implemented customer life cycle management activities e.g. retention & base management strategies (X-sell, up-sell, deep sell)• KPI Tracking & trend analysis (SOHO / SME)• Launch of new products & Services -
Senior Specialist: Commercial SupportVodacom Aug 2010 - Nov 2011Johannesburg Area, South Africa• Managed the financial operations of the Products & Services group @ VodacomProject management of company wide strategic projectsProduct & Services Strategy development
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Manager: Product OperationalisationVodacom Aug 2009 - Jul 2010Johannesburg Area, South Africa•Cross-functional business unit readiness (process / people / systems) to support the launch of new products & services•Execution & ownership of Customer Experience testing on new products (UI & UX)
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Senior ConsultantSimeka Management Consulting Jul 2005 - Nov 2006Johannesburg Area, South AfricaIT Stream lead for the Project Management Office, established to support the creation of SASSA (South African Social Security Agency) as it broke away from the National Department of Social Development.Established a Project Management Office (PMO) within the Commercial Systems Group at Vodacom. The deliverables included establishing the structure and operating model of the PMO.
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Senior ConsultantDeloitte Consulting Feb 2001 - Jun 2005Johannesburg Area, South AfricaMy consulting career focused on IT & Business strategy across a wide variety of industries. Some of the organizations i consulted for were British American Tobacco in Turkey, Sasol, Vodacom South Africa -
Business ConsultantInternet Strategies Oct 1999 - Jan 2001Johannesburg Area, South AfricaSales and project management of e-development services for small to medium sized businesses in South Africa. Project management of web development and e-commerce platforms.
Shaista Abdullah Skills
Shaista Abdullah Education Details
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Informa ConnectDigital Transformation Practitioner -
Management Advancement Program -
Biology -
Biology
Frequently Asked Questions about Shaista Abdullah
What company does Shaista Abdullah work for?
Shaista Abdullah works for 1link (Pvt) Limited
What is Shaista Abdullah's role at the current company?
Shaista Abdullah's current role is Chief Schemes Officer.
What is Shaista Abdullah's email address?
Shaista Abdullah's email address is sh****@****l.co.za
What schools did Shaista Abdullah attend?
Shaista Abdullah attended Informa Connect, Wits Business School, Texas Woman's University, Texas Woman's University.
What skills is Shaista Abdullah known for?
Shaista Abdullah has skills like Management, Segmentation, E Commerce, Leadership, Analysis, Enterprise Software, Business Process, Solution Architecture, Mobile Devices, Telecommunications, Business Strategy, Project Management.
Who are Shaista Abdullah's colleagues?
Shaista Abdullah's colleagues are Humaira Sadir, Hafiz Ammad Riaz, Hajra Gul, Asad Kazmi, Nasah Siddiqui, Benish Mansoor, Haseeb Nawaz.
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Shaista Abdullah
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Shaista Abdullah
City Of Johannesburg1dc.com
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