Senior Executive, Digital Marketing
Current𝗞𝗲𝘆 𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀:• Develop and implement comprehensive digital marketing strategies to enhance brand visibility and achieve business objectives.• Manage and optimize all digital marketing channels, including SEO, SEM, email marketing, social media, and content marketing.• Oversee the management of monthly budgets of $10,000+ through Facebook Ads and Google Ads to achieve targeted goals.• Analyze market trends and competitor activities to identify opportunities for growth and improvement.• Monitor and report on the performance of digital marketing initiatives to our manager, using data-driven insights to guide future strategies.• Oversee the creation and curation of engaging digital content across various platforms.• Collaborate with cross-functional teams to ensure cohesive and effective marketing campaigns.• Stay updated with the latest industry trends and technologies to maintain a competitive edge.• Lead and mentor the digital marketing team to achieve set goals and foster professional growth.• Coordinate with external agencies and vendors to ensure timely and quality deliverables.• Manage the digital marketing budget, ensuring optimal allocation of resources for maximum ROI.