DIGITAL, MEDIA, PR & ADVERTISING | SPONSORSHIP & ACTIVATION | MARCOM | BUSINESS STRATEGYDelivers fit-for-purpose integrated communication solutions that positively impact ROI and grow brand equity.• Commercially astute, hands-on branding and integrated marketing leader with over 12 years’ fast-tracked experience in a senior management role at leading agencies. Solid agency and client-side exposure.• Sales and business development success with sizeable contract/tender wins and forging of strategic alliances in addition to strong management skills i.e. budgeting, employee training and development. • Successfully conceptualised and executed large-scale campaigns for clients from diverse sectors including automotive, travel/aviation, retail, consumer electronics, sports and telecommunications. • Taps both traditional and new media to put companies and brands on the map; developed digital and social marketing campaigns driving right digital channels as well as gamification, content, community engagement and PR strategies. Utilises data, analytics and SEM (CRM, SEO, PPC) to drive ranking, traffic and conversion. • Propels client visibility and credibility with evocative product messaging, thought leadership engagements, and high-value coverage including front-page features and airtime on national TV. • Provide candid and on target advice to raise your visibility and credibility, and increase the flow to your pipeline!Lover of possibilities and Harmony, Intensely Practical, Vividly Awake, Indulges in Imagination and Modestly Curious...