Shannon Ma Email and Phone Number
Shannon Ma work email
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Shannon Ma personal email
I'm an environmental researcher turned startup marketing leader, passionate about driving sustainability transformation for businesses and public organizations. Holding a Ph.D. in Agricultural, Food, and Resource Economics from Michigan State University, I've led interdisciplinary projects at Stanford's Natural Capital Project and served as a Mirzayan Science & Technology Policy Fellow at the National Academies.Transitioning to the entrepreneurial ecosystem of Silicon Valley, I applied my strategic, data-driven approach to deliver high ROIs as the first marketing hire for multiple startups. I’ve built and scaled marketing teams, driving growth through demand generation, content, product marketing, and events. Currently, I'm the Director of Marketing at Aligned Incentives, a sustainability SaaS platform. Here, I fuse my research background, marketing acumen, and passion for the environment to help global enterprises meet their ESG goals effectively.In my free time, I enjoy hiking, camping, reading, and practicing yoga.
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Director Of MarketingAligned Incentives Aug 2023 - PresentMiddleton, Massachusetts, UsWe offer a science-based sustainability SaaS platform that empowers the world's largest organizations to effectively measure, report, and reduce their environmental impacts. It is trusted by global enterprises and public agencies such as Amazon, McDonald's, HPE, and the US Department of Defense. How we do it:We aggregate and analyze extensive, peer-reviewed scientific and financial data from around the globe to assist organizations in: - Assessing and reporting their cradle-to-grave societal impacts, along with associated financial costs and risks; - Setting net-zero and science-based targets aligned with business objectives; - Identifying initiatives and strategies with the highest societal and business returns, from thousands of alternatives. Our granular, data-driven insights enable suppliers, customers, product developers, investors, and other stakeholders across the entire value chain to collaboratively achieve sustainability targets.
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Director Of MarketingCelential.Ai May 2021 - Aug 2023Sunnyvale, Ca, UsCelential.ai solves the top-of-the-funnel problem for hiring teams by significantly reducing the time and cost of sourcing passive candidates through an AI-driven, human-in-the-loop solution.- Rich talent/company graph focused on engineers, data scientists, product managers, and sales professionals in the United States, Canada, and Latin America.- Deep understanding and precise talent matching enabled by machine learning and NLP.- Personalized, automated email engagement.- Built-in capability to discover diverse candidates.- Not another tool. No new process. Just results.Try our AI recruiter with a job link and expect to receive a solid list of candidates in a few hours: https://www.celential.ai/free-trial/ -
Director Of MarketingCrossminds.Ai @Crosscircles Inc. Jan 2020 - Apr 2021Sunnyvale, California, UsKnowledge graph-indexed AI research video platform covering 20,000+ conference talks, arXiv paper presentations, research graphs, and industry updates. (Crossminds.ai was evolved from Robin.ly, the tech research video platform, in 2020.) -
Marketing DirectorTalentseer Jan 2019 - Apr 2021Sunnyvale, California, UsTech/AI talent recruiting company that combines an efficient hiring workflow, exclusive talent pool, and an AI community. -
Marketing LeadApollo Box & Apollox Mar 2016 - Dec 2018Apollo Box is a marketplace to discover one-of-a-kind products from vendors around the world. Developed by the Apollo Box team, ApolloX is a decentralized global blockchain platform aiming to empower future e-commerce businesses with trust, transparency, data ownership, and minimal fees. -
Economist/Project Manager, Natural Capital ProjectStanford University Dec 2011 - Apr 2015Stanford, Ca, UsThe Natural Capital Project pioneers science, technology, and partnerships that enable people and nature to thrive. We work to integrate the value nature provides to society into all major decisions. We are an interdisciplinary team of academics, software engineers, and real-world professionals all working to make valuing natural capital easier and more accessible to everyone.- Managed a cross-functional team of 5 consultants with the Natural Capital Project to inform resource management decisions for government agencies through scenario development and integrated ecological-economic analysis.- Led project planning, execution, and communications, resulting in successful completion within time and budget.- Collaborated with strategic partners and provided technical training to over 1000 international professionals.- Co-developed and co-taught a Stanford Massive Open Online Course (MOOC). -
Mirzayan Science And Technology Policy FellowThe National Academies Of Sciences, Engineering, And Medicine Aug 2011 - Nov 2011Washington, Dc, UsThe Christine Mirzayan Science and Technology Policy Graduate Fellowship Program is a full-time hands-on training and educational program that provides early career individuals with the opportunity to spend 12 weeks at the National Academies of Sciences, Engineering, and Medicine in Washington, DC learning about science and technology policy and the role that scientists and engineers play in advising the nation.I worked with the Board on Agriculture and Natural Resources and contributed to organizational and analytical activities on pressing policy issues to inform public decisions. -
Research AssistantMichigan State University Aug 2007 - Aug 2011East Lansing, Mi, Us- Assessed implicit economic values of natural amenities and other structural factors revealed in the real estate market using statistical analysis to inform cost-effective conservation policies.- Explored the supply and demand for environmental benefits by analyzing qualitative and quantitative data collected from surveys of ~3000 Michigan farmers and ~6000 consumers.
Shannon Ma Skills
Shannon Ma Education Details
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Michigan State UniversityFood And Resource Economics -
Renmin University Of ChinaPublic Administration
Frequently Asked Questions about Shannon Ma
What company does Shannon Ma work for?
Shannon Ma works for Aligned Incentives
What is Shannon Ma's role at the current company?
Shannon Ma's current role is Sustainability | Science-based solution | Integrated product/corporate LCAs.
What is Shannon Ma's email address?
Shannon Ma's email address is ma****@****tial.ai
What schools did Shannon Ma attend?
Shannon Ma attended Michigan State University, Renmin University Of China.
What skills is Shannon Ma known for?
Shannon Ma has skills like Leadership, Survey Design, Writing, Product Marketing, Social Media, Economics, Online Marketing, Mailchimp, Marketing Analytics, Data Analysis, Business Development, Content Marketing.
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