Shanda Hurst

Shanda Hurst Email and Phone Number

Fractional Ecommerce Director @ Shanda Hurst Ecommerce
Phoenix, OR, US
Shanda Hurst's Location
Phoenix, Oregon, United States, United States
About Shanda Hurst

Businesses that fail are more focused on sales than customer experience.Theyโ€™re spinning wheels wasting so much money, resources, and time.And their leaders are tired.Why? ๐Ÿ‘‡๐Ÿผ๐Ÿšฉ Failure to utilize data and qualitative research effectively.๐Ÿšฉ Inefficient allocation of marketing budgets without optimizing conversion.๐Ÿšฉ Failing to nurture customers through each stage of their journey.๐Ÿšฉ Neglecting efforts to encourage repeat purchases and foster loyalty.๐Ÿšฉ Poor workflows that triple team members' delivery times.So the question is: ๐€๐ซ๐ž ๐ฒ๐จ๐ฎ ๐ซ๐ž๐š๐๐ฒ ๐ญ๐จ ๐ฐ๐จ๐ซ๐ค ๐ฅ๐ž๐ฌ๐ฌ ๐š๐ง๐ ๐ฆ๐š๐ค๐ž ๐ฆ๐จ๐ซ๐ž ๐ซ๐ž๐ฏ๐ž๐ง๐ฎ๐ž?Iโ€™ve been there. I worked overtime every day and the efforts made pennies. I didnโ€™t have time to complete the projects I wanted to do. I felt deflated and burnt out as I lay awake each night thinking what I could do differently.Then I figured it out.I know what it takes to knock high-impact projects out of the park with hyper-focus and efficiency. I see the missed opportunities so many businesses make and I am so passionate about helping. Being a fractional ecommerce leader means I get to fulfill my excitement to learn and grow every day plus help businesses scale by:โœ… ๐ƒ๐š๐ญ๐š-๐ƒ๐ซ๐ข๐ฏ๐ž๐ง ๐Ž๐ฉ๐ฉ๐จ๐ซ๐ญ๐ฎ๐ง๐ข๐ญ๐ข๐ž๐ฌ: Leveraging data and research for untapped potential.โœ… ๐Œ๐š๐ฑ๐ข๐ฆ๐ข๐ณ๐ข๐ง๐  ๐‘๐Ž๐ˆ: Optimizing conversion across all channels.โœ… ๐‚๐ฎ๐ฌ๐ญ๐จ๐ฆ๐ž๐ซ ๐‚๐ฎ๐ฅ๐ญ๐ข๐ฏ๐š๐ญ๐ข๐จ๐ง: Guiding customers through every stage of their journey.โœ… ๐‹๐ž๐š๐ ๐†๐ž๐ง๐ž๐ซ๐š๐ญ๐ข๐จ๐ง: Attracting high-quality leads effortlessly.โœ… ๐’๐œ๐š๐ฅ๐š๐›๐ฅ๐ž ๐†๐ซ๐จ๐ฐ๐ญ๐ก: Consistent revenue growth without burnout.โœ… ๐–๐จ๐ซ๐ค๐Ÿ๐ฅ๐จ๐ฐ ๐Ž๐ฉ๐ญ๐ข๐ฆ๐ข๐ณ๐š๐ญ๐ข๐จ๐ง: Achieving better work-life balance through efficient processes.โœ… ๐‚๐ฎ๐ฌ๐ญ๐จ๐ฆ๐ž๐ซ ๐‚๐จ๐ง๐ฏ๐ž๐ซ๐ฌ๐ข๐จ๐ง: Turning leads into loyal customers.๐Ÿ‘‹๐Ÿผ Iโ€™m a former burnt-out leader turned ๐Ÿ”€ Fractional E-commerce Director, your dedicated guide to business strategy and growth.โ–ท Data-Driven Growthโ–ท Conversion Optimizationโ–ท Lifecycle Managementโ–ท Agile Leadership& ๐˜ด๐˜ฐ ๐˜ฎ๐˜ถ๐˜ค๐˜ฉ ๐˜ฎ๐˜ฐ๐˜ณ๐˜ฆ!โฌ‡๏ธ ๐‡๐Ž๐– ๐ˆ ๐‚๐€๐ ๐‡๐„๐‹๐ โฌ‡๏ธ๐Ÿ“ž ๐‚๐จ๐ง๐ฌ๐ฎ๐ฅ๐ญ๐ข๐ง๐ : Personalized sessions to review data and provide growth strategies.๐Ÿ“ ๐‚๐จ๐ง๐ญ๐ซ๐š๐œ๐ญ๐ข๐ง๐ : Ongoing support with committed weekly hours and deliverable outlines.๐Ÿ“ฅ ๐…๐ข๐ฑ๐ž๐-๐๐ซ๐จ๐ฃ๐ž๐œ๐ญ ๐๐ข๐๐ฌ: Detailed proposals for specific projects.Ready to elevate your online business? ๐๐Ž๐Ž๐Š ๐€ ๐‚๐Ž๐๐’๐”๐‹๐€๐“๐ˆ๐Ž๐!https://calendly.com/shandajhurst/session1๐‹๐ž๐š๐ซ๐ง ๐Œ๐จ๐ซ๐ž: www.shanda-hurst.com

Shanda Hurst's Current Company Details
Shanda Hurst Ecommerce

Shanda Hurst Ecommerce

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Fractional Ecommerce Director
Phoenix, OR, US
Website:
shanda-hurst.com
Employees:
1
Shanda Hurst Work Experience Details
  • Shanda Hurst Ecommerce
    Fractional Ecommerce Director
    Shanda Hurst Ecommerce
    Phoenix, Or, Us
    View
  • Kineon Inc.
    Fractional Marketing Director
    Kineon Inc. Jul 2024 - Present
    Atlanta, Georgia, Us
    View
  • Quarry
    Fractional Product Growth Director
    Quarry May 2024 - Present
    Medford, Oregon, Us
    View
  • Shanda Hurst Ecommerce
    Fractional Ecommerce Director
    Shanda Hurst Ecommerce Sep 2023 - Present
    Your business is on the cusp of scale but you are spread thin and need more resources. You canโ€™t hire more resources until you scale. As a fractional ecommerce director, I bring the data-driven expertise to define a strategy, leadership to guide growth, and that extra hand to get it all done.
    View
  • Organifi
    Director Of Ecommerce
    Organifi Apr 2023 - Sep 2023
    San Diego, Ca, Us
    - Spearheaded an AB testing roadmap incorporating comprehensive data analysis and qualitative research, resulting in a consistent 5% conversion rate on the website, a doubling of conversion rate for new customers, a 50% increase in add-to-cart rates, and a 76% surge in direct traffic conversion rate.- Implemented personalized CRM flows in email and sms achieving an increase in customer retention, repurchase rates, and 160% lift in average revenue per customer.- Acted as the Product Owner for a highly successful subscription program responsible for generating 30% of monthly revenue, while effectively reducing churn and enhancing customer lifetime value (LTV).- Efficiently manage a team of developers, utilizing agile and scrum workflows to optimize the execution of company roadmaps, oversee brand redesign, minimize technical debt, reduce site errors, and identify opportunities for site optimization.- Executed strategic promotional initiatives, reversing a negative profit trend and achieving consecutive profitable quarters, including record-breaking performance during the cyber holiday season. These results were driven by thorough historical analysis, CX optimization, precise forecasting, and trend research,
    View
  • Organifi
    Ecommerce Manager
    Organifi Jan 2022 - May 2023
    San Diego, Ca, Us
    Optimized customer journeys from acquisition to retention across new customers, subscribers, partnerships, CRM, paid, affiliates, and SEO channels. Maximized revenue through forecasts, promotion, product margin analysis, site presentation, and customer journey optimization. Product Owner for major site projects including multiple software implementations, new platforms, company re-brand, and subscription strategies.
    View
  • Organifi
    Cro Strategist And Project Management
    Organifi Apr 2021 - Jan 2022
    San Diego, Ca, Us
    View
  • Harry & David
    Digital Commerce And Promotions Supervisor
    Harry & David Jan 2020 - Apr 2021
    Medford, Or, Us
    View
  • Harry & David
    Digital Website And Promotions Specialist
    Harry & David Apr 2018 - Jan 2020
    Medford, Or, Us
    View
  • Riders Domain
    Content Producer
    Riders Domain Jan 2016 - Jan 2018
  • Motorcycle Superstore
    Digital Media Producer
    Motorcycle Superstore Mar 2015 - Nov 2015
    Conceptualize video projects and coordinate teams to produce high-quality product videos and related content for social media and other platforms, while also challenging the previous structure operations were completed.
  • Kdrv Newswatch 12
    Evening Producer
    Kdrv Newswatch 12 Oct 2012 - Mar 2015
    Medford, Or, Us
    Build and maintain market leading primetime newscasts, nearly doubled ratings in both half hours. Enterprise stories, execute breaking news, and manage on-set interviews. Write stories under pressure for all platforms, including social media and web.
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  • Kpnx 12 News Nbc
    Multimedia Journalist/ Producer Intern
    Kpnx 12 News Nbc Aug 2011 - Aug 2012
    Phoenix, Az, Us
    Field produce breaking news, research and create content for newscasts. Film local community events and sports, edit into packages for various platforms.
    View

Shanda Hurst Education Details

  • Arizona State University
    Arizona State University
    Broadcast Journalism
  • Scottsdale Community College
    Scottsdale Community College
    Cinematography And Film/Video Production

Frequently Asked Questions about Shanda Hurst

What company does Shanda Hurst work for?

Shanda Hurst works for Shanda Hurst Ecommerce

What is Shanda Hurst's role at the current company?

Shanda Hurst's current role is Fractional Ecommerce Director.

What schools did Shanda Hurst attend?

Shanda Hurst attended Arizona State University, Scottsdale Community College.

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