Shanda Maloney

Shanda Maloney Email and Phone Number

MARKETING | CLIENT SUCCESS | OPERATIONS | SOCIAL MEDIA @ Tagboard
Tucson, AZ, US
Shanda Maloney's Location
Tucson, Arizona, United States, United States
Shanda Maloney's Contact Details
About Shanda Maloney

Marketing, Sales, Operations and Social Media expert known for exceptional growth and engagement. Spent the last two decades working in SaaS, Sports & Entertainment and Telecommunications. I have an extensive background in developing revenue generating opportunities, providing a high level of customer service and success, increasing fan and customer sentiment and best of all providing fans an unforgettable memorable experience providing a lifetime of memories.

Shanda Maloney's Current Company Details
Tagboard

Tagboard

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MARKETING | CLIENT SUCCESS | OPERATIONS | SOCIAL MEDIA
Tucson, AZ, US
Website:
tagboard.com
Employees:
41
Shanda Maloney Work Experience Details
  • Tagboard
    Tagboard
    Tucson, Az, Us
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  • Tagboard
    Account Manager
    Tagboard Mar 2024 - Present
    Redmond, Wa, Us
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  • Tagboard
    Client Success Manager
    Tagboard Nov 2023 - Present
    Redmond, Wa, Us
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  • Simpleview
    Professional Service / Digital Strategy
    Simpleview Mar 2021 - Nov 2023
    Tucson, Arizona, Us
    -Manage sales operations within the Customer Success team. Oversee contracts, renewals, marketing leads and workorder implementation.-Work directly with key clients on Professional Services / Manage Services for Social Media, E-mail automation, CRM, CMS, microsite and custom landing pages and day-to-day CRM/CMS updates.-Speaking engagement at travel destination conferences and Simpleview Summit.-Proficient working in Project Management software such as Totango, Jira, Trello and Simpleview proprietary system.
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  • Simpleview
    Customer Success Executive
    Simpleview Oct 2020 - Mar 2021
    Tucson, Arizona, Us
    -Customer success managing 65+ clients implementing new product integrations within Simpleview SaaS product.-Responsible for upsell and retention maintaining or increasing client Annual Recurring Revenue (ARR)-Serve as a liaison between clients and our Technical Support, Accounting or Digital Marketing team to assist in support tickets, contract implementations and ensure a high level of satisfaction and account health.
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  • Simpleview
    Social Media | Ugc
    Simpleview Apr 2018 - Oct 2020
    Tucson, Arizona, Us
    -Conduct day-to-day operations, implementation, strategy and customer success for over 110 Travel Destination Organizations worldwide.-Manage relationship with 3rd party User Generated Content (UGC) vendors to ensure best practices and maintaining compliance with social media platform terms of service.-Maintained 98% client retention rate-Work with clients implementing social media and user generated content strategy on their website increasing the overall health of their websites averaging 26.60% decrease in bounce rate, 2:15 increase in session duration and 1.57 page per session increase.-Training presentations for client onboarding and partnering with Sales team to demo UGC platform.
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  • Elvn Digital
    Founder
    Elvn Digital Dec 2016 - Apr 2018
    -Consultant to clients in sports, hospitality and celebrities-Focus on content creation, platform strategy and customer service-Develop customer relationship process to provide best in class experience for guest while maintaining and raising establishment scores across Yelp, Facebook, Google, Trip Advisor, etc. -Work with Super Bowl LI Host Committee in Houston Texas managing Social Media Concierge team.-Launch Professional Fighters League (PFL), XFL Football League, Las Vegas Lights social media platforms.
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  • Ultimate Fighting Championship
    Global Director, Digital & Social Media
    Ultimate Fighting Championship Mar 2015 - Oct 2016
    Us
    -Responsible for global marketing strategy, social media growth, engagement for over 100 brand accounts across multiple social media channels.-Over a span of 3 years, grew UFC Social Media pages: Facebook 86%, Twitter 189%, Instagram 4,248%, launched Snapchat, Periscope, Vine, and several other experimental channels.-Worked on brand content, paid media, sponsorship integration and influencer marketing. -Oversee 600+ UFC athletes providing social media training, best practice and brand building. -Work with SaaS vendors for digital analytics, content distribution, listening and community management such as Sprout Social, Tagboard, Percolate, Audience, Simply Measured, Hootsuite, Sysomos, Greenfly.-Work directly with social platforms such as Facebook, Twitter, Instagram, Youtube, Snapchat to ensure we had access to the latest features and technology.-Speaking engagement at Sports PR Summit, LIFT Social Summit by Simply Measured, Social Media Week, American Marketing Association conference, Periscope Conference.-Recognized by Forbes Magazine for social media strategy and execution.-Execute social media activations at live UFC events across the globe.
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  • Ultimate Fighting Championship
    Social Media Manager
    Ultimate Fighting Championship Mar 2013 - Mar 2015
    Us
    -Oversee all social media content strategy for 45+ live events, 4 seasons per year of The Ultimate Fighter reality TV show and all original programming. -Successfully completed a 360-degree platform and content audit and implemented changes to help grow our social accounts over 200% in followers and over 500% in engagement since 2013. -Spearhead content strategy to include new media such as GIFs, memes, video and photography to tell our brand and athletes’ story. Also lead strategy around celebrity outreach, cross sports promotions, viral, pop culture and business communications. -Managed a staff members globally from US, Canada, Australia, Singapore, London and Latin America, plus year-round interns.
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  • Ultimate Fighting Championship
    Marketing Manager
    Ultimate Fighting Championship Apr 2010 - Mar 2013
    Us
    -Create turnkey co-op marketing campaigns across multiple channels including print, TV, radio,digital and social media.-Execute local marketing activations in collaboration with telco partners to drive Pay-Per-View sales and local ticket sales.-Launch UFC On Demand across all cable and satellite provider services.-Successfully created multiple brand partnership deals between UFC and the top cable and satellite providers in the U.S.
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  • Cox Communications
    Marketing Manager
    Cox Communications Apr 2007 - Apr 2010
    Atlanta, Ga, Us
    -Managed $13 million annual budget.-Develop and launched co-op campaigns with major cable network partners securing $3 million in co-op funds.-Manage subscriber growth and retention for Cable TV, High-Speed Internet, Telephone, HD, DVR and premium products.-Developed marketing campaigns with Marketing Science team to increase sales by highly targeted cluster analysis of demographics and cable product preferences enabling segmentation strategy across Cox product and services.
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  • Lotus Broadcasting
    Integrated Sales & Marketing Director
    Lotus Broadcasting Jan 2007 - Mar 2007
    Us
    -Pioneered a new position within Arizona Lotus to focus on generating non-traditional revenue through three radio station websites. -Create station promotions that drive traffic to each respective website. Implement tracking system to measure unique visits, impressions and general website analysis.-Account Sales Manager assisting clients to achieve their goals by providing strategic marketing campaigns and advertising schedules.
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  • Lotus Broadcasting
    Marketing & Promotions Director
    Lotus Broadcasting Jul 2005 - Mar 2007
    Us
    -Responsible for on-air marketing and promotions for two of Tucson’s top rated radio stations, KFMA and KLPX.-Manage production, ticket sales, marketing and sales for at least 3 of the largest annual concert productions in Southern Arizona with upward of 15,000 in attendance plus additional concerts annually.-Work with concert promoters and record label executives to gain exclusive presenting rights for live concert performances.-Develop marketing and sales opportunities using creative event promotions partnering with local and national businesses utilizing station brand, on-air personalities, on air giveaways. -Oversee the KFMA/KLPX Street team executing events within the community with on-air talent and in collaboration of sponsorship sales.
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  • Comcast
    Marketing Coordinator
    Comcast Jan 2003 - Jul 2005
    Philadelphia, Pa, Us
    Developed acquisition, upgrade and retention campaigns to maintain market share. Managed PPV sales for movies, adult programming, wrestling/MMA events, sports and specialty programming. Launched a comprehensive marketing campaign for the introduction of On Demand technology. Special Event & Promotional Marketing to drive sales and awareness from community events. Media buyer for television, radio and newspaper to maximize marketing dollars to maintain a low cost per sale.
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Shanda Maloney Skills

Social Media Marketing Marketing Advertising Social Media Marketing Strategy Sponsorship Digital Marketing Public Relations Social Networking Digital Media Strategy Facebook Event Management Crm Sales Online Advertising Online Marketing Event Planning Leadership Management Market Planning Sports Television Direct Marketing Promotions Brand Management Brand Awareness Sports Marketing Marketing Communications Market Research Brand Development New Media Strategic Partnerships Integrated Marketing Broadcast Email Marketing Digital Strategy Radio Relationship Marketing Team Building Media Planning Radio Promotions Cable Television Live Events Lead Generation Seo Media Buying Product Marketing Direct Mail Sem

Shanda Maloney Education Details

  • University Of Phoenix
    University Of Phoenix
    Business Marketing

Frequently Asked Questions about Shanda Maloney

What company does Shanda Maloney work for?

Shanda Maloney works for Tagboard

What is Shanda Maloney's role at the current company?

Shanda Maloney's current role is MARKETING | CLIENT SUCCESS | OPERATIONS | SOCIAL MEDIA.

What is Shanda Maloney's email address?

Shanda Maloney's email address is sh****@****mac.com

What is Shanda Maloney's direct phone number?

Shanda Maloney's direct phone number is +170222*****

What schools did Shanda Maloney attend?

Shanda Maloney attended University Of Phoenix.

What are some of Shanda Maloney's interests?

Shanda Maloney has interest in Ufc, Marketing, Promotions, Music, Events, Jeep.

What skills is Shanda Maloney known for?

Shanda Maloney has skills like Social Media Marketing, Marketing, Advertising, Social Media, Marketing Strategy, Sponsorship, Digital Marketing, Public Relations, Social Networking, Digital Media, Strategy, Facebook.

Who are Shanda Maloney's colleagues?

Shanda Maloney's colleagues are Malothu Santosh, Lance Harper, Jack Diehm, Wendy Murakami, Tyler Schroeder, Yu-Wei Chang, Яна Танасова.

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