Aptitude Media connects millions of consumers to brands through programmatic, performance-based digital advertising. With an expansive reach across a multitude of digital platforms, advertisers and brands partnering with Aptitude Media take advantage of maximum exposure on a price per action model. The suite of advertiser solutions available from Aptitude Media ensures a flexible and low-risk campaign structure available to clients in all sectors.

★Responsible for the development of RFP's, product development - including owned and operated websites, content and project management, campaign execution and lead management across the company's O&O properties, DRM, Co-registration, Programmatic, CPA network and customer acquisition channels.★On-boarded, managed and grew over 100 premium level clients and publishers, including Fortune 500 advertisers such as AT&T, SC Johnson and Gerber.

Optimal Fusion is a leading integrated media company utilizing exclusive properties and platforms to link brands and consumers through targeted-high-impact marketing solutions. Pairing our proprietary Custom-Content platform, our portfolio of internal properties and our social media prowess with cutting edge technology, Optimal Fusion cultivates a brand-safe environment perfectly situated to target relevant consumers.

★Responsible for all client communications, conflict resolution, and compliance on client deliverables and revenue for more than 75 premium level ValueClick accounts.★Reviewed all major deliverables with an international team in Shanghai, China (i.e function spec, tech spec, etc.) to ensure quality standards and client expectations were met. ★Met and exceeded sales quotas of over 500k per month★Provided regular two-way communication between the client and team, to provide strong team representation, set proper client expectations and drive ROI.★Developed and maintained key contacts and relationships at affiliate networks such as GAN, CJ and Linkshare.★Regularly attended Internet Retailer & Google Affiliate Summit in Chicago, IL as well as CJU in Santa Barbara, CA for client meetings and to develop business for all ValueClick Brands.

★Conducted key SEO operations at the categorical level including touch point optimization, link building/link partnership development, competitive analysis and SEO reporting.★Daily content development and content management of off site blogs and web-properties.★Improved keyword rankings for Shopzilla/BizRate, including keyword research, managing large keyword sets, web positions, google analytics and seo tools.

★Designed and launched numerous social media marketing campaigns.★Tracked and maintained engagement metrics and conducted weekly presentations on campaign ROI.

★Assisted in the Copyright and Royalty department with updating of artist statistics, organization of files and changes in royalty percentages.★Organized and prioritized incoming paperwork, tasks and responsibilities to ensure operations ran as efficiently as possible.★Maintained data cleanup efforts within the company’s proprietary software system ensuring that all company information remained compliant.