Annum’s patented integrated marketing planning software empowers strategic multi-channel marketers with the visibility and frameworks needed to optimize the omnichannel customer experience and drive more revenue.Annum brings all initiatives, campaigns, channels, content, online and offline tactics together in one unified calendar view so marketers can identify opportunities and gaps, build stronger integrated plans, and create more cohesive and compelling omnichannel customer experiences. Annum integrates with 1000+ apps to automate workflow from planning to execution and keep people working in their preferred tools.

We work closely with clients big and small to deliver digital solutions from strategy to completion. We build bespoke teams to ensure the clients are getting the best project team possible.

I focus on digital and technical strategy consulting for agencies and small businesses looking to amplify and evolve the digital experience of their customers.

Led digital strategy efforts including audience segmentation, messaging strategy, content marketing strategy, measurement modeling, and technical strategy.

In my role of VP, Technology, I am accountable to Modern Climate’s clients marketing technology. I know that the best use of technology is approachable, intuitive and transparent. My team of technologists approach every project with the mindset of not only what can be done but what should be done for each brand. I believe that innovation and bleeding edge technology are very important to explore and understand, but not at the expense of our clients. I also head up Modern Climate’s innovation lab Carbon that allows for technology exploration and innovation.

Valued as a leader and visionary within creative technology field, while promoting the capabilities and benefits of technology. I provided overall technical leadership and direction throughout the agency. Respected for possessing strong cross-functional skills and the ability to step into different roles when necessary. Worked closely with department leads to provide technical strategy and executional direction for internal and client teams. Provided technical oversight on the day to day operations of projects, ensuring budgetary guidelines and targets were met while maintaining creative quality. Managed the day-to-day operations for the technical teams consisting of internal (business analysts, quality assurance and developers) and external resources (offshore and contract). Co-created and ran the Carbon program (an employee led idea incubation program that aids in generating new ideas and products).

I managed a great staff of 11 digital experts. Working together we create innovative digital solutions for our clients. Working closely with the Engagement group I help develop the best possible strategies, mainly focusing on the users experience and advanced technologies.

Creative-Provide ideas and inspiration for the creatives working on interactive projects.-Work with the creatives to ensure the ideas work well with interactive.-Give direction for the types of content that work best for a given project.-Creative and design direction for interactive projects. Technical-Ensure the creative solution is possible given the current technology.-Work with vendors and clients to create the best technical solution.-Guide the creation of interactive projects.-Subject matter expert for the agency when working with tracking, mass emails, and online video. Manage-Built an interactive team from 2 to 6 production artists (designers who also develop).-Supervise 4-6 interactive production artists and freelancers.-Work with the managers of other production teams to streamline production and process.-Create standards and documents to be used with interactive projects.-Direct design and creation to ensure usability and best practices.

Main technical contact on interactive projects.Worked with vendors and freelancers on external projects.Created standards for technical architecture.Created standards information architecture.Developed an internal test environment for web applications.Created .NET C# webservices for 2.0 applicationsDeveloped flash applications leveraging as2. Designed database models and schema

Co-Developed content management system using java and coldfusion.Developed and managed email system.Created XML and XSLT templatesUsed OO model to create java class structures

Professor of Advanced Web + Screen, a course focused on the design and creation of advanced interactive media. Teaching students the appropriate skills and techniques through examination of current sites and installations, I work closely with students to create well designed sites and functional interactions.Was a consultant on the curriculum for the Web and Multimedia degree program.