Helped create and manage 5 international shopify storefronts in Singapore, Malaysia, Vietnam, Thailand and the EU. Designed on-boarding and training protocols, defined SOPs, and trained local teams on operational practicesBuilt an ai-based automation process manager to provide transparency for new Distributors during onboarding phase and gain insight into process bottlenecks using Airtable, custom GPTs, and make.comMapped and optimized operational process flow for order management, backorders, and customer complaintsLead effort to restructure european operations to remain compliant with EU regulations and customs laws

Worked with our SVP in inside sales to write sales scripts for our solar sales setting team, and our closers using sales psychology techniques learned over a career of working in successful e-commerce startups.Analyzed lead provider data to optimize sales flow and onboard new partners to outsource low-margin activities and focus on revenue-driving initiatives.

Focused on finding scalable, enterprise-level solutions to problems identified from external customers and internal stakeholders to improve the employee and customer experience, drive profitability, and find additional routes to revenue. -Led Inside Sales Team content development, experience branding, and marketing strategy to grow top-line revenue from $500k in Jan 2022 to 9M for the month of September 2022. -Designed and implemented a salesforce-triggered feedback system driving proactive customer engagement problem resolution working with Operations leadership to close the loop on thousands of problematic or otherwise abandoned accounts. -Developed and integrated marketing automation systems and reporting for CX initiatives resulting in 40% increase in close percentage on proposed deals. -Onboarded, integrated, designed, and trained team on an automated, rule-based round-robin scheduling application to cut admin overhead by 100%, increase appointment completion rates by 55%, and allow for 30% m/m growth for the inside sales team.

Led a team to scale from $30k/month to over $4.4M/month in 2 years-Designed content and paid media strategy, tracking, and reporting-Launched 900+ products across 6 new brands on amazon successfully taking over a dozen high-volume commodity product categories. -Built a new Shopify store for owned customers targeting repeat purchase intent and subscription program participation.-Optimized process flow and managed warehouse productivity of 1200 SKUs and 200 employees.-Designed and implemented cost-cutting automation machinery for capsule and bottle filling, labeling, boxing and organization to cut time from raw inventory to shipped goods to under 10 days. -Won multiple MWC Top-Ten fastest-growing company awards for the State of Utah-Drove marketing, efficient inventory sourcing, and process optimization to produce 50M+ valuation with positive double-digit EBITDA

-Ran all initial branding concepts, content strategy, and communications frameworks. -Developed customer experience journey, touchpoints, emails, texts and daily facebook live content-Created personalized, customized, considered messaging flows to drive one-time customer repeat purchase rates above four with an average recharge rate for subscription accounts over seven. -Designed and optimized ad funnel strategy, customer communications, product surveys, in-hand product experience, and affiliate coaching programs-By finding organic brand promoters we were able to scale to over 3,000 affiliates within 18 months from launching branded affiliate program-Recorded hundreds of facebook live events to onboard and train thousands of affiliates over three years.-Oversaw and managed external contracted teams to migrate multiple databases and websites -Designed compensation model and ran audits on commissions to ensure we took care of our people and protected our bottom lineNow I:Cheer from the sideline.

Started as a marketing analyst after completing my MBA and was immediately tasked with creating customer experience survey workflows, NPS measurement programs, and attrition motivators. -Designed and implemented a customer sentiment program through a series of salesforce-triggered account events to identify NPS trends over time by region, and opportunities for improvement as an organization. -Created incentivized survey workflow specific to attrited customers to find major drivers for cancellation at various stages of customer journey, and worked cross-functionally with Operations to come up with solutions to recurring issues or processes. Create data flows. Gather information. Boil down. Identify gaps. Find solutions. Execute. Rinse. Repeat.

Worked hard to convince senior citizens they did not need to invest in facebook's IPO.