Shane Van Moerkerken Email & Phone Number

City Of Cape Town, Western Cape, South Africa

• Build and maintain relationships with brands/groups/chains, owners, and management companies to secure and expand our enterprise clientele.
• Lead revenue growth initiatives by prospecting and acquiring new business. Take charge of the complex sales cycle and assume full ownership of deals, often with multiple stakeholders.
• Manage and maintain a healthy pipeline of key customers and consistently seek for new opportunities among our customers and qualified prospects.
• Develop and deliver compelling presentations, sales pitches and demos, to drive awareness and adoption of our solutions.
• Collaborate closely with the Customer Success and Marketing teams to develop and implement strategic account plans aimed at maximizing customer satisfaction and business growth.

Cape Town, Western Cape, South Africa

• Reporting to the Area Manager Director in the Account Management team in Africa, Indian Ocean markets (South Africa, Tanzania, Zanzibar) by engaging with internal and external stakeholders
• Manage on average 150 of the highest preforming Expedia Group partners per quarter in the Market (South/ Southern Africa) Achieving 105% revenue growth YoY, maximizing market and revenue growth opportunities
• Managing Tanzania/ Zanzibar – the 7th highest revenue producing +$100 million in annual revenue markets Africa, Indian Ocean
• Running data through the in-house analysis pipeline and analysing, interpreting and reporting the results to partners (Tableau, SalesForce) and presenting to partners on a bi-monthly basis
• Prepare, schedule, and conduct Executive Business Reviews with C-suite; maintain accurate record of discussions and action items – Averaging success 9% above target and peers
• Promote customer satisfaction and loyalty by demonstrating an understanding of their critical business issues and needs while delivering products and services that help them meet their business objectives.

Cape Town

• In this role I am responsible for the development and retention of hotel partnerships within the Expedia Group portfolio in excess of $1 million per account, additionally covering 500+ new partners that I have.
• Deliver data and insights to hotel partners on revenue management advice and marketing opportunities
• Represent Expedia in the local market, build Expedia's company profile with key local influences (e.g. WTM, Indaba, Cape Town Tourism AGM etc.) and provide expertise to the local industry
• Work effectively and multi task towards daily targets and team metrics; complete all work to program standards as defined for ea ch process; focus on continuous improvement achieving KPI success for 2020
• Work with Customer Service and Product Development teams to enhance the overall customer experience. Communicate the progress of quarterly initiatives to internal and external stakeholders.
• Ensure suppliers understand Expedia’s partner tools and increase supplier usage of the platform

Cape Town Area, South Africa

• In this role I was responsible for leading a team of four people and for being the bridge between the marketing and sales teams on translating client needs into our digital marketing efforts. Role highlights include:
• Identified client needs and suggested appropriate services to enhance client experience.
• Continually researched new business opportunities in the market.
• Designed and ensured accurate analytical reporting on various metrics for team (market reach, click through rates, social media interaction). Monthly reporting to internal and external stakeholders
• Built long-term trusting relationships with clients to achieve ultimate client retention.
• Managing Digital footprint (SEO phrasing for websites, Google Analytics, Social media growing social media accounts from 400 to +8000 by end of 2015) for C suite/ LT

Cape Town, Western Cape, South Africa

• In this role I managed the Online Travel Agency rate strategies, social media pages and direct websites for several properties covering eight brands. Role highlights include:
• Designed and built eight Lion Roars websites (Content/ SEO/ Plugins) – Efficient in HTML: Amakhala Game reserve moved to #1 game reserve in Eastern Cape in search results
• Implementation of online strategies – Driving online sales platforms: Direct bookings/ Online travel agencies, Channel Manager operations
• Managed and developed eMarketing campaigns (mass mailers, PPC, social media ad – using Facebook ad centre/ Google AdWords/ Everlytic)
• Created and managed all Social Media content for Eight brands (Twitter, Facebook, Pinterest, blog writing)
• InDesign/ Photoshop all Group Flyers/ Magazine articles/ Marketing booklets/ Banners/ WTM & Indaba Tradeshow wall Banners

Bachelor Of Business Administration Degree In Brand Building And Management, Brand Management

Activities and Societies: This 3-Year qualification combines strategy and creativity in business with financial management, economics.

National Senior Certificate, Business Studies