- Part of the core team that conceptualized, documented, and launched various branding initiatives and campaigns for some of Sri Lanka’s leading brands including FCCISL, Lion Brewery, and Elephant House.- Was responsible for the seamless workflow within the Brand Management team, as well as between the Creative and Digital teams.- Carrying out market research to audit and analyze brands – current and potential in order to keep up to date with customer trends, predict future trends, and potential gaps in communications.- Worked closely with Creative and Digital teams at Q&E to develop strategies and manage campaigns across print, broadcast, and online platforms.- Liaised with clients on a day-to-day basis to ensure smooth delivery of work and relationship-building for the long-term benefit of the account and organization.