Shankar Krishnamurthy Email & Phone Number

Bangalore Urban, Karnataka, India

- Built the core matchmaking product (Android/iOS) from scratch, with signup and signin (OTP/Truecaller/Facebook/Apple), matches, connections and chat, safety center, leading to a30% D-30 user retention and 40% onboarding completion rates.- Built and scaled the core revenue model (Male users), from 0 to $1.5M ARR, with receivedrequests, 2X matches, unlimited connection requests, leading to a 20X growth in revenue.- Launched the Dynamic Pricing model, with user segments across age, gender, geography andincome, resulting in a 15% revenue growth.- Conceptualized and launched the “Compatibility” feature, matching users based on personalitytraits like nature, values, humor, travel, family, settle-down etc. resulting in a 15% growth in D-30retention.- Built the Govt-ID verification model (IDfy) leading to a 4X growth in user retention.- Launched the offline sales CRM with Razorpay payment links integration, resulting in a 30% revenuegrowth.- Integrated Clevertap as the core engagement and retention platform, to bring back churned usersand retain existing ones, leading to an increase of 30% in overall user retention.- Built the Human Matchmaker category (App and CRM), leading to a 10% growth in revenue.- Built the Betterhalf super-app with a category driven cross-sell model across AI Matchmaking,Human Matchmaker, and Wedding services, leading to a 10% cross-sell.- Launched the personal loan vertical with Niro, resulting in a disbursal of ₹2 Cr+ worth of loans.- Led the Juspay Payment Aggregator integration, resulting in a 10% increase in the paymentfunnel conversion.- Built and led the entire product and design team from scratch consisting of 2 Senior PMs, 2PMs, 1 APM and 3 Senior Product Designers. Also, directly managed engineering, andretention and engagement teams and pods.- Launched the Astrology category, leading to a monthly revenue of 15 L.- Got promoted twice in a span of 3 years: Senior PM to Group PM to AD - Product

Bangalore Urban, Karnataka, India

Bengaluru, Karnataka

Bengaluru Area, India

Launched the Doctor ecosystem with a Specialist app, for specialist doctor consultations, driving more than 1500 real-time monthly video consultations.

Noida Area, India

- Built and scaled internal platform “JIVA”, to create medicine orders, lab test bookings, digitize prescriptions, manage catalog, inventory and pricing, fulfill and dispatch orders. It led to a 10X growth in monthly medicine orders and 3K lab test bookings.- Launched “DocPaper” app, to capture doctor prescriptions real-time to book medicine orders and lab tests, resulting in 5X growth in medicine orders and lab test bookings.- Revamped the consumer app (Android and iOS), Desktop and Mobile Web, allowing patients to place medicine and lab test orders, view medicine and lab test content, health articles, book doctor consultations, leading to a 2X growth in both medicine orders and lab test bookings.- Built app “Vaidya”, for doctors to schedule tele-consultation calls with patients and create a digital prescription, resulting in growth in monthly consultations by 7X (1500 to 10K)

Gurgaon, India

- Built a “Fulfilment” system for merchants, to effectively manage their inventory and dispatch orders, bringing down Order Confirmed - Shipped SLA by 50%.- Created a “Consolidation Centre” model for merchants in remote locations, increasing pickup reach by 2K pincodes.- Led the integration of “Expected pickup time” of a courier partner with the merchant IVR resulting in bringing down pickup issue related calls by more than 20%.- Created a product to optimize the courier selection via Decision Support System (DSS), reducing the non-serviceable order cancellations by 85%.

Ireland

Benchmarking Inside Sales practices of Oracle Direct with other Inside Sales organisations within Dublin region. • Conducted secondary research using web sources and academic journals to understand the current trends, best practices and drivers of growth in the Inside Sales industry. • Designed questionnaires and conducted face-to-face interviews to analyse the different aspects of marketing and sales strategy, leadership, sales structure and processes, employee knowledge, skills and attributes (KSAs) and reward systems, both within Oracle Direct and other competitor Inside Sales organisations. • Performed competitor analysis and benchmarked the different aspects of Inside Sales at Oracle Direct.• Provided recommendations for improvements and suggested next steps for Oracle Direct to become the “Best Inside Sales Organisation” in EMEA by 2020.

Ireland

New Delhi, India

Supply chain operations related activities on the in-house Enterprise Resource Planning System. • Involved in operations system compliance, demand forecasting, stock tracking of all Nutraceutical product Stock Keeping Units, replenishment plan & inventory control.

New Delhi, India

Market opportunity assessment for healthcare product Nutraceuticals.• Analysed and evaluated key segments, drivers, challenges, key market players and performed comparative analysis of Indian and global Nutraceutical market.

Gurgaon, India

- Involved in creation of use case and process flow diagrams, and high and low level software design specification documents as part of the Long Term Evolution (LTE) 4G technology project for Nokia Siemens Networks. • Development - Developed the code for key software modules as per project requirements. • Testing - Responsible for creation of software test plans and test cases and resolution of bugs and issues.• Prepared weekly status reports and regularly updated project progress as part of customer engagement.• Mentored new engineers to make them "project-ready".

Master Of Business Administration (M.B.A.), Business Administration And Management, General

Bachelor Of Technology (B.Tech.), Information Technology, First Class With Distinction

Bachelor Of Technology - Btech, Information Technology