303 Guest Rooms and 20,000 square feet of meeting space• Manage all airline and business transient markets for the hotel, average of $1.5M in revenue annually• Increase profile of hotel through proactive efforts such as market blitzes, mass email blasts, customer events, trade shows and community involvement• Substantial growth in group business helped hotel achieve average occupancy of 74% in 2015 and ADR increase of $6.00 overall• Increased group sales by 75% post COVID-19, these rebounding efforts were the biggest in the city• Led sales team to a top performing year with $4.6 million in group revenue in 2023• Consistently lead the market in rate, occupancy and RevPar• Lead weekly hotel strategy meetings with General Manager, Corporate Revenue Director, Revenue Manager and Marketing Manager• Develop marketing strategies for both Hotel and Pecan Grill with strong emphasis on social media campaigns• Manage content for the hotel website, social media and also various OTA channels• Member of Executive Committee with committed focus on maintaining AAA 4 Diamond status, top guest satisfaction, training and support for employees • Plan out yearly budget for the hotel, manage team to achieve sales goals• Direct 10 team members in solicitation efforts, rate strategy, event planning and conference center

303 Guest Rooms and 20,000 square feet of meeting space• Managed all Sports, Military, Education, Religious, Tour/Travel and Airline markets for the hotel. • Exceeded booking goals each quarter and was Top Booker in 2014-2015, over $2M in revenue• Negotiated highest rates achievable while securing business for guest rooms, meeting space and food and beverage services• Forecasted guest rooms and optimized space in accordance to hotel strategies• Reviewed and signed all sales contracts• Assisted with staff trainings, budgeting and marketing plans to increase profitability and future bookings• Planned monthly departmental meetings and morning stand up meetings• Conducted Site Visits and Planning Meetings for potential groups• Made weekly sales calls to campus and partnered with Visit Lubbock on upcoming groups and tournaments• Designated liaison between the hotel and Texas Tech/Texas Tech Athletics

303 Guest Rooms and 20,000 square feet of meeting space • Managed Sports, Military, Education, Religious, Tour/Travel and Fraternal markets for the hotel• Negotiated highest rates acheiveable while securing business for guest rooms, meeting space and food and beverage services• Actively made sales calls and prospected around campus, visited 3 Big 12 Schools• Reached 105% of sales goals in first year, increased target market business 140% over 2010• Exceeded booking goals for three consecutive years before promotion

547 Guest Rooms and 25,000 square feet of meeting space• Executed hotel events for groups of various sizes and complexities with strong emphasis on Corporate and Association events 300+ guests• Partnered with customers to determine menus and technology to fit their needs• Created Group Resumes, Banquet Event Orders and Menus for Groups• Assisted with the hiring of Event Coordinators, Group Housing and Banquet Team • Conducted midyear and yearly reviews for each associate in my department• Led Event Satisfaction focus and increased scores each quarter- my team was Top 5 in company in 2008• Maximized revenue opportunities by creatively planning and up selling events• Conducted daily and weekly planning meetings with all hotel staff• Task Force Manager for Seattle Waterfront Marriott, Dallas Plano Marriott and Dallas Suites Market Center

294 Guest Rooms and 14,000 square feet of meeting space• Assisted with the planning, execution and supervision of client events• Cultivated excellent relations with area businesses to obtain significant repeat business• Vast experience working with Weddings, Pharmaceutical and Technology Companies• Implemented key focus areas with team and increased Event Satisfaction Scores by 10 points in 2005• Directed daily BEO meetings and weekly staff meetings ensuring strong communications to all hotel departments• Organized meeting space inventory to maximize revenue opportunities

118 Guest Rooms and 3,000 square feet of meeting space• Performed general office management duties to support Sales Manager and Sales Director• Booked and detailed all meetings with 10 rooms or less• Built group blocks and maintained group reservations in the front office system• Designed sales packets to deliver to prospective groups and businesses

2,385 rooms and 418,000 square feet of meeting space• Assisted with high volume of guest check ins, check outs, payment processing, ticket sales, reservations and vacation planning • Selected to work on Task Force team deployed out to 7 different Disney Resorts after 9/11• Participated in a 10 week Hospitality Management course that focused on competitive advantage, teamwork, productivity and guest service excellence

• Qualified new accounts and helped with pre-convention process including bid presentation, familiarization tours, hotel and venue site inspections• Updated sales leads, group histories, group resumes and contracts• Creatively planned visitor guides, welcome packets, tour itineraries and gifts for groups• Assisted with onsite registration for various conventions