Led launch of DTC sustainability brand from ground-up, contributing to company’s first-ever e-commerce practice and developing partnerships with 30+ minority small-business owners for zero-waste products.Responsible for managing P&L for 50+ e-commerce products, including sourcing, wholesale, fulfillment and customer service; report directly to the SVP of Marketing.Developed sourcing guidelines to ensure products meet zero-waste, small business, and DE&I requirements.Executed product selection and cost analysis for wholesale orders on company platform zerowaste.com.Managed B2B sustainability brand partnerships including development of content features, blog posts, social posts, giveaways, and live discussions.Oversaw social platform engagement through brand partnerships, influencer marketing, ad strategy, and hashtag strategies.Managed product photography including onsite photo shoots, shot lists, editing, and brand alignment.Developed weekly sales reports for the CEO including revenue, ad spend, trends, CAC.Liaise with vendors including design, SEO, and digital marketing teams.Represented the company through published interviews and panel discussions on sustainability trends and initiatives.Grew sustainability brand’s Instagram channel by 500% in first six months through brand partnerships.Co-authored company’s inaugural ESG report, tying in sustainability reporting, UN development goals, landfill diversion, and community engagement.Contributor to company's B-Corporation Certification and Best for the World Awards.

Managed Sustainability Analyst team for the North-East Region which covered premier customers including MIT, Google, SoulCycle, Goldman Sachs, and Bank of America.Developed training and presentation material and led the training delivery framework to support large-scale material management, landfill diversion, and circular economy practices.Led development of sustainability consulting collateral, working directly with the SVP of sustainability, head of product development, and SVP of sales to define requirements and revenue opportunity.Worked cross functionally with all internal departments including product development, finance, operations, as well as C-Suite leadership team to ensure contractual obligations were met from each department. Developed waste material characterization reports for clients which included detailed breakdown of waste stream contamination and identified programs to increase diversion and achieve sustainability goals.Managed new business pilot for the entire MIT campus which increased service efficiency by 50%.Developed and executed company rollout of metal, glass, plastic collection routes in NYC, and led the NYC residential organics collection program following the city’s program suspension.

Onboarded all new clients, which included working with sales to gather SLAs, assign waste haulers, manage CRM data, and kick-off client introduction meetings.Strategized, planned, shot, edited, wrote copy, and posted all content to appear on company social media platforms including Instagram, Facebook, Twitter, LinkedIn to highlight sustainability initiatives, technology products, vendor and client partnerships. Managed recycling programs for clients including restaurant groups, hotel groups, and property management companies in NYC.

• Promote local foods on campus by informing students of the local foods in the dining halls as well as organizing local food dinners.• Educate students on the meaning and importance of local foods.• Organize the screening of informative documentaries on campus about our current food system.• Organize events with professional, motivatonal speakers to talk to students about a sustainable food system.