Shannon Hartsoe work email
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Did you know? Nearly 65 percent of people who resign cite poor communication as a top reason; a problem that’s worsened since the pandemic. Conversely, people stay where they feel valued, connected and find meaning in their work. I am an accomplished communicator with a passion for making a difference. My experience includes nearly all aspects of internal and external communications as well as advertising and marketing in both traditional and digital media.As a consultant for global companies like Red Hat, Cisco and Apple, I am primarily focused on internal and change communications where I help organizations engage their workforce through clear, compelling writing and a detailed strategy.I have a particular interest in HR, DEI and CSR, all aspects of creating healthier, more connected workplaces – work, after all, is an extension of ourselves.Perhaps most importantly, I believe in working hard and being kind.Recent results:-Supported a global rollout of a new benefits platform for 85,000+ employees.-Evaluated and refined communications deliverables for tone, consistency, accuracy, experience and effectiveness for 40 countries.-Directed omni-channel campaign collateral across 18 departments, multiple partner organizations and five campuses, working closely with department heads, SMEs and key stakeholders to establish message and voice alignment.-Managed content for website attracting 100K visitors monthly (40K unique).-Designed and implemented social media brand guidelines to more effectively target audience segment resulting in 100 percent increase in engagement.-Developed and executed assets for $42M capital campaign, helping reach that goal under deadline and saving the company more than $20,000.-Created and managed internal communications newsletter improving employee engagement rates by 50 percent (as measured by quarterly employee surveys).-Oversaw a complex data migration from ICX to SharePoint for 17 communities and teams on a tight deadline, personally managing three. Managed roadblocks, drove cross collaboration and ensured project success.What it's like working with me:"Shannon is committed to working together to achieve more, her positive attitude and positive approach makes working with her productive and fun. She always brings her creative best and always strives to achieve what's best for us." – Mahesh Purandare, Security Program Manager, CiscoHow to reach me:shannonhartsoe@gmail.com
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Contributing WriterMethod QChapel Hill, Nc, Us -
Learning Designer | TeksystemsMerz Aesthetics Nov 2024 - PresentRaleigh, Nc, Us -
Songwriter/Co-ProducerSteve Hartsoe Music Jun 2022 - Present
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Global Human Resources Communications Manager | Channel ImpactCisco May 2024 - Oct 2024San Jose, Ca, Us -
Senior Technical EditorNetapp Feb 2024 - May 2024San Jose, California, Us -
Freelance WriterUncompany Aug 2023 - Jan 2024 -
Internal Communications ManagerRaytheon Technologies May 2023 - Jul 2023Arlington, Va, Us -
Internal Communications ManagerApple Aug 2022 - Feb 2023Cupertino, California, Us- Streamline internal communications strategy to more effectively target appropriate audience.- Coordinate audit of current practices to redefine scope and workflow of intranet-based communications.- Write, edit and curate employee newsletter and other internal content, working closely with key stakeholders and SMEs- Spearhead adoption of a new digital communications storytelling platform.- Audit and track effectiveness of current content.- Host regular office hours, acting as subject matter expert for all things brand and internal communications. -
Internal/Employee Communications Manager, AmericasCapco Sep 2021 - Jun 2022London, Uk, GbLead regional internal communications, both BAU and project related, from an advisory and delivery perspective including strategy, planning, editing, channel and internal comms calendar management.Support the Communications Director and Regional Business Leads on the regional delivery of global projects and initiatives.Write engaging employee comms on behalf of regional leadership on topics from business and strategy, to HR and performance initiatives.Lead on regional intranet, employee social and other employee channels as appropriate.Counsel stakeholders on good practice internal and change communication.Partner with the Regional Marketing Lead and other key contacts to ensure that all internal communications are of a consistently high standard and in line with our brand.Work with the regional business functions e.g., HR, Operations, IT, to advise on internal communications, deliver communication plans and execute these plans to deliver impact.Work with the in-house design team on the delivery of creative elements.Proactively drive engagement with leadership and build strong relationships with senior stakeholders across HR, Ops, and the Business.Exhibit strategic thinking, clarity of thought and succinctness in all documents and presentations produced for internal stakeholders. -
Communications Manager | Americas Digital Experience | Digital Lifecycle Journeys | Harte HanksCisco Jan 2021 - Sep 2021San Jose, Ca, Us- Developed and implemented an internal and external communications strategy for audiences including stakeholders, partners, community managers.- Oversaw change communications strategy in line with quickly changing and evolving priorities.- Maintained an editorial calendar and worked cross-organizationally throughout other Digital Lifecycle Journeys teams to identify and refine key messaging.- Managed relationships with vendors to create on-brand multimedia content (videos, playbooks, newsletters, etc.) on budget.- Worked closely with subject-matter experts to create thoughtful, impactful assets such as blogs, social media posts, partner training materials, meeting presentations and SharePoint collateral.- Built collaborative relationships throughout the business unit and the greater Cisco organization.
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Marketing And Communications Specialist | Global Events | Crawford GroupCisco Apr 2020 - Jan 2021San Jose, Ca, UsResponsible for driving internal and external communications and marketing deliverables for high-priority initiatives, C-level audiences, and global events-Create content and manage copy versions for program deliverablesinternal and external web pages, social media, pre-event and post-eventcommunications, event collateral, virtual booth signage/digital displays andinternal change management communications-Create internal event websites and work with respective Event Communication Managers to ensure information is up-to-date and accurate-Support audience acquisition strategy-Write, edit and review internal comms and collateral to support the communications plans-Manage review cycles for internal and external communications-Manage data in excel and various registration tools-Manage Rainfocus database for CXO events-Own list management for C-level events and mailings/emails-Mange C-level invitation mailings through execution and fulfillmentWork with various vendors as needed to complete deliverables (mail houses, printers, in-house, and outside designers, etc)-Submit creative requests to Brand team and creative agency, project manage creative deliverables-Manage intake requests from multiple stakeholders-Produce clear, compelling content for social media, emails, change communication, intranet sites (SharePoint), and more
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Internal Communications Manager | Information Security | Crawford GroupCisco Jan 2019 - Apr 2020San Jose, Ca, Us
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Internal Communications Manager | Learning@Cisco | EttainCisco Aug 2018 - Jan 2019San Jose, Ca, Us• Coordinate and continuously improve a holistic communications planning and management process • Track and monitor communication timelines, coordinating closely with other marketing and communications team members • Create regular progress reports on communications activities • Assess current internal and external online communications channels for Learning@Cisco • Understand careabouts, business models for the target audiences and segments • Outline and implement strategies and tactics to message across identified channels • Create marketing and communication content and collateral that clearly articulates the value proposition for Learning@Cisco • Deploy key content across all appropriate channels, repurpose as needed • Establish and maintain a central repository for key communications materials, in line with Corporate compliance standards for data management • Gather metrics and feedback on what is working, not working and upgrade the marketing communications process as appropriate
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Senior Writer | Marketing Enablement (Contract)Red Hat Nov 2017 - Mar 2018Raleigh, Nc, Us-Create, edit and curate content for Red Hat’s Marketing Enablement team and ensure consistency with organizational style guide.-Oversee editorial calendar for an internal-facing newsletter aimed at equipping marketers with the tools necessary to succeed in their roles.-Apply solid understanding of Red Hat marketing technology stack, processes and best practices to communicate with marketing teams in all 35+ offices worldwide.-Work closely with key stakeholders and subject-matter experts to determine priority, message and positioning.-Provide editorial support for Marketing Bootcamp, a print, virtual and in-person learning initiative launching early 2018.-Determine effectiveness of current marketing materials using available data. -
Communications Manager/Content Marketing DirectorHope Community Church Rdu Sep 2014 - Mar 2017Raleigh, North Carolina, Us-Managed the communications team to create inspiring and effective messaging and high-quality content for Web, print, social media, public relations, digital signage and more.-Helped executive leadership set priorities and timelines for projects and track volume of work.-Wrote, edited, curated and managed Hope's blog using WordPress.-Implemented and worked within budget guidelines, effectively managing Hope resources.-Created and distributed both internal and external e-communications in MailChimp and MyEmma.-Acted as hiring manager and oversaw all HR guidelines for team.-In tandem with graphics, photography and video, created and scheduled social media posts. Developed, implemented and evaluated internal and external communications systems, strategies and policies to strengthen brand and build relationships with target audiences, including media, donors and key stakeholders. -
Owner/DirectorShannon Hartsoe Communications Aug 2000 - Sep 2016Provide high-quality copywriting/editing for diverse business and journalism needs. Web, print, radio, B2B, blogs, public relations, marketing, social media, advertising, news, feature stories and more for both internal and external audiences. Manage media relations, internal communications and content marketing for small businesses, nonprofits and mission-driven clients.Clients have included Active Diner, Alpha Marketing, Cary Christian School, AT&T, Attorneys.com, Blacktop Candy's, Broker-Agent Magazine, Cary Magazine, Duke University, Helium.com, Signal Hill Co. and The Yellow Pages.
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Project Manager/Content Director (Contract)Signal Hill Jun 2016 - Aug 2016Cary, North Carolina, Us-Work closely with client to plan three monthly electronic newsletters-Write, edit and design to client specifications, create innovative, inspiring content-Distribute and/or provide client with final product for dissemination -
Senior Communications Specialist (Contract)Rti International Aug 2013 - Oct 2013Research Triangle Park, Nc, UsSupported internal, external and marketing programs. Developed and disseminated news and information concerning corporate strategy and initiatives, business plans, research accomplishments and capabilities to both internal and external audiences.Coordinated, wrote and edited articles and announcements for internal distribution via various employee communication channels.- Wrote and edited executive messages and talking points- Supported communication planning and rollout for organizational changes and corporate initiatives and programs- Assisted with development of supporting materials for RTI's events and initiatives- Wrote and edited external news releases on a variety of technical topics for local, regional and/or national distribution- Wrote and edited marketing materials, including the annual report, brochures and web content -
WriterThe Signal Hill Company Oct 2011 - Aug 2013Cary, North Carolina, UsCreated clear, compelling copy for Web, video and print in both long and short format. Projects included providing updated copy for website redesigns, billboards, advertisements, mailers, press releases, voice-overs, television commercials and feature articles for mission-driven and nonprofit clients. Worked closely with graphic designers, project managers and editors to develop content around our clients' "big picture." Used interviews and extensive research to create story-focused narratives that centered on the passion behind the purpose.
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Editor/Lead WriterBusiness Leader Media 2008 - 2009UsProvided both Web and print copy for all of Business Leader Media’s markets – Triangle (N.C.), Triad (N.C.) , Charlotte and South Florida.Edited Web profiles, interviewed business leaders, and created content marketing collateral for a wide range of businesses, including Campbell University, Mulkey Engineers and Consultants, AT&T, PSNC, the Carolina Hurricanes, BooneOakley Advertising and Career Foundations, Inc.Publications included Business Leader magazine and Opportunity World/Money N Profits. -
Real Estate/Health/Education WriterSmith & Associates/Cherokee Publishing 2004 - 2008Cary, Nc, UsWrote feature articles for company publications including Cary Magazine, Garner Business, and Healthy Living.Topics encompassed relocation, parenting, business, human interest and healthFostered strong working relationships with civic leaders, business owners and customers through phone and personal interviews and follow-up contact -
Feature WriterBroker Agent Magazine 2001 - 2008UsConducted interviews and wrote profile stories for one of the largest zoned real estate trade publications in the United StatesScheduled and conducted interviews, wrote and self-edited profile articles for top-producing real estate professionalsGenerated copy for marketing materialsAdapted to the needs of multiple editors/publishers nationwide with a wide range of style requests and deadline requirements, often on very short notice
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Frequently Asked Questions about Shannon Hartsoe
What company does Shannon Hartsoe work for?
Shannon Hartsoe works for Method Q
What is Shannon Hartsoe's role at the current company?
Shannon Hartsoe's current role is Contributing Writer.
What is Shannon Hartsoe's email address?
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What is Shannon Hartsoe's direct phone number?
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What are some of Shannon Hartsoe's interests?
Shannon Hartsoe has interest in Civil Rights And Social Action, Children, Education, Poverty Alleviation.
What skills is Shannon Hartsoe known for?
Shannon Hartsoe has skills like Persuasive Writing, Editing, Journalism, Copywriting, Strategic Communications, Newsletters, Press Releases, Feature Articles, Blogging, Copy Editing, Storytelling, Web Content.
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