Clients have included: Bean Box, STATE Bags, Kevyn Aucoin Beauty, Hydros, Jean Dousset, Sèchey, and several others• Drafts media pitches and strategically pitches media daily to secure top-tier coverage for clients• Builds effective and targeted media lists via Muck Rack to secure national media coverage, and maintains relationships with key media contacts• Serves as point-of-contact for clients via email and Zoom and helps lead weekly calls• Manages all sample requests to brands and follows up with media to confirm receipt• Prepares briefing books in advance of desksides or media events• Stays up to date on each clients' media landscape, setting up media alerts, subscribing to relevant newsletters and regularly researching each industry• Helps develop and execute quarterly strategies• Researches, presents and drafts copy for press releases, relevant speaking opportunities and awards, managing all upcoming deadlines for these activities• Supervises an Account Coordinator by mentoring, coaching and providing consistent feedback

Clients included: Titan Hospitality Group, Crawford Thomas Recruiting, Special Olympics Florida, Fountainhead and several others• Developed pitching strategies, securing over 200 pieces of coverage, reaching 15 billion+ impressions across verticals and local, trade and national publications for clients• Coordinated all media interview opportunities for clients for broadcast, print and online feature stories• Researched and drafted all written materials for clients including press releases, media pitches, contributed articles and award applications• Led meetings and interacted daily with clients via email, phone and Zoom to further relationships and promote retention• Tactfully edited meeting agendas, action items, email coverage updates, etc.• Attended client events to manage media attendees• Developed and produced monthly and quarterly coverage reports for clients in addition to quarterly strategy plans• Oversaw an account coordinator, delegated tasks, helped prioritize and provided support and feedback• Assisted HR in the hiring of coordinators and interns for respective teams

Clients included: Special Olympics Florida, 2022 Special Olympics USA Games, ABC Fine Wine & Spirits, The Finley Project, Smashing Grapes, Sixty Vines, Planet Fitness and several others• Performed administrative duties including taking notes, drafting client agendas, meeting action items and interview briefing sheets• Secured 75+ pieces of coverage reaching 168.5 million+ impressions across verticals and local and trade publications for clients• Created robust and targeted media lists through Cision, Muck Rack and social media platforms• Monitored and clipped all coverage with detailed record of media impact and sent email updates in real-time• Generated monthly and quarterly CoverageBook reports• Facilitated sample requests and collaborations with brand influencers• Conducted award research for clients and managed all deadlines• Assisted on-site with media events

• Supported creation of media materials including media lists, media pitches, interview briefing documents, coverage reports and more for clients such as Sustana Fiber and Rolland Paper• Owned daily and weekly monitoring reports for AstraZeneca