Shannon Riley Email and Phone Number

Multi-talented marketing professional with 15+ years of design operations, strategy, and program management experience. Passionate about relationship building, organization, and efficiency, with a strong attention to detail. Keen sense of humor and penchant for classic muscle cars and all things pop culture.Highlights:• Co-built a creative team for Meta from the ground up. Established engagement models with cross-functional partners, managed resourcing and project workflows, and owned roadmapping and budget forecasting. Rolled out a new creative direction for Facebook Ads and Business products, driving adoption across Product Design, Brand Design, and Marketing.• Pitched and won the Lucid Motors account, working together with Tolleson's Principal, Creative Director, and Lead Strategist. Tolleson went on to help Lucid, a new California-based car company, realize their vision for luxury mobility and successfully launch their product.• Helped launch the digital experience for Coalesse, a new brand in the contract furniture space that evangelized the work/life trend. Worked collaboratively with client stakeholders, internal creative teams, and development partners in defining and executing digital strategies across all touchpoints, from e-commerce to social media.